A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

It’s often said that you shouldn’t talk about price during customer development interviews. Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). Price is not an afterthought, it is essential business design.

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

Hearpreneur

DECEMBER 15, 2017

I have been working with my Partners since November 2000. We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering! Thanks to Brad M.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

ConversionXL

JANUARY 18, 2022

Jeff Bezos’s private space technology company Blue Origin was founded back in 2000. Share content exploring what it’s like to work at your organization, such as remote working, away days, professional development programs, etc. They’re also great at shouting about their people to, again, develop employee advocates. Image source.

Marketing 109

Marketing Social Media Non-Compete Audience 109

ConversionXL

MAY 22, 2017

That was designed to allow information storage and manage customer contact information. In early 2000, the diffusion of Personal Computers transformed the way users made decisions and the paradigm buyer/seller changed again. Is it a B2B or B2C email?” , “What is the company where this contact is working at?”

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

Seeing Both Sides

AUGUST 16, 2012

Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers about travel destinations around the world. Big Data meets travel…in 2000. Going B2C was daunting and not in our core DNA,” Kaufer remarked. Magical, really.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Seeing Both Sides

JULY 11, 2013

You dive deep into a customer development process, working closely with a few customers who feed you requirements and are willing to trial an imperfect product that is evolving quickly. a third sales model has emerged which I''ll call "Developer Driven". 3) Developer Driven Sales.

Sales 50

Sales Technical Review Software Review B2B 50

The Next Web

DECEMBER 8, 2013

By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. it’s really a software business, not liquidity driven) and that B2C marketplaces could not be built under the giant momentum of eBay’s “ network effect. Investment stopped, and entrepreneurs focused on other categories.

B2C 136

B2C B2B Demand Vertical 136