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30 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I founded Wings Air Helicopters in 2002, which started out as a flight school with just one training helicopter and has since grown into a premier helicopter company. Why do you have tiered SEO packages? SEO should be all-inclusive, and affordable. I continued my day job but I had somebody working for me as an instructor.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

In 2002, McKinsey published a study of 1,000 U.S. It helped companies save money on expensive ads by investing in high-ROI, but hard to measure and understand content marketing and SEO. The reputation of SEO was finally moving away from slimy and manipulative, and Moz both helped to ride that wave and to amplify it.

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19 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

That idea extended beyond the colors to the name when I started to think about how to position my agency as not just doing SEO or PPC. So often a marketing company will have a name that really makes it appear to only be a Social Media or PPC or SEO company and that was something I really wanted to avoid. Photo Credit: Michael Roub.

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A Startup Journey With GrubHub Founder Mike Evans

Duct Tape Marketing

So I started in 2002 and in 2006 we took financing in. You know, today everybody's online, but are they finding your website, Grab the online spotlight and your customer's attention with Semrush from content and SEO to ads and social media. Learning how to code myself was the investment.

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How to Build Robust User Personas in Under a Month

ConversionXL

They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc., A research-based archetypal representative of your customer based on various attributes, attitudes, and characteristics. You use them to make better marketing, product, and business decisions and to keep your customer top-of-mind when doing so.

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Explainer Videos: What Exactly Is The ROI?

Austin Startup

We aren’t taking into account how explainers can be used in outbound marketing, social media, video sharing platforms, SEO, and brand building. Toby Schwartz is the founder and lead creative at Real Normal , an Austin, TX based video boutique specializing in explainer videos, motion graphics, and creative video production since 2002.

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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

In 2002 after exiting his second company he was attracted to the variety of being a VC. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30). Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. 9:30 – 11:30).

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