article thumbnail

Keeping it Real: The Struggle for Objectivity in Tech Reviews

VC Cafe

“All that any honest review actually does is just accelerate whatever was already going on” It’s hard to do the right thing for everyone Allow me to take you back to Dec 2004, when I started this very blog, VC Cafe. I emailed the founder 3 letters and a question mark (you can guess what they were).

article thumbnail

Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. It uses marketing to raise brand awareness and get people excited about your products or services. Demand generation marketing isn’t one single strategy or activity. Some marketing tactics (e.g.,

Demand 115
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Evolution Of The Podcast

Duct Tape Marketing

The Evolution Of The Podcast written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Todd Cochrane. In this episode of the Duct Tape Marketing Podcast , I interview Todd Cochrane. He is a podcast advertising specialist, and he founded the Tech Podcast Network in 2004. Like this show?

Audio 64
article thumbnail

Google Finally Weaving Local Strategy :: Small Business Marketing.

Duct Tape Marketing

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch.

article thumbnail

Good Marketing Strategy Becomes Culture :: Small Business.

Duct Tape Marketing

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch.

article thumbnail

Monitoring Relationship Status :: Small Business Marketing Blog.

Duct Tape Marketing

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch.

article thumbnail

How to Say Thank You :: Small Business Marketing Blog from Duct.

Duct Tape Marketing

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch.