mashable.com

JULY 18, 2012

In January 2006, Google acquired advertising company dMarc Broadcasting for $102 million. Google integrated Admeld with its additional DoubleClick and Invite Media acquisitions. Long ago in October 2006 Google bought YouTube for a shocking $1.65 Jobs Events Try Our New Social News App Welcome to Mashable! dMarc Broadcasting.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

mashable.com

JULY 10, 2012

SumAll is one such company, providing data analytics to small- to medium-sized online businesses. it was what the networks were selling before ‘behavioral’ got hot in 2006. Latest Social Media News. Latest Media News. 12 Essential Social Media Cheat Sheets. Social Media Lists. Matt Gentile.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

The Next Web

DECEMBER 2, 2013

And that involves processes, structures, feedback loops, analytics and a community.”. Taking into account the difference in storage costs in 2002, Schippers estimates that Zuckerberg was spending $3,000 per month on hosting for the first year and about $10 million per month by 2006 as the network grew exponentially in that time period.

Cost 168

Cost San Francisco New York City Ruby 168

Both Sides of the Table

JULY 1, 2010

A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Offers virality optimization tools and A/B testing inside Facebook. Analytics also extend to iPhone and web apps using Facebook Connect. Competitors: Google (Invite Media) , MediaMath , X+1.

San Francisco 248

San Francisco Venture Capital Analytics Government 248

Both Sides of the Table

DECEMBER 5, 2010

There was a backlash against the Plaxo spamming yet it paved the way for everybody who came after them to get users to drive viral adoption and we’d throw up our arms and say, “oh boy, here goes another social network that my friends are going to spam me about&# mentality that made it acceptable for everybody who came afterward.

Social Network 318

Social Network Networking Internet Technical Review 318

Up and Running

OCTOBER 2, 2015

What I tend to hear it in is in terms of apps or social media, and all it really means when somebody says they’re on the cutting edge is that they’re willing to spend eight hours testing out the Yo App, which just sends people a message saying, “Yo.” I think the word viral lost its meaning and lost its way long ago.

Viral 60

Viral Audience Advertising Social Media 60

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48