Cracking the Code
JANUARY 28, 2008
This represents an outstanding 2,298% growth vs. 2006 (this type of growth seems big but you get used to it when reading business plans is you day job). SaaS business metrics: why are they different? ► 2006. (7). Happy New Year to you, Cracking-the-code reader! Online marketing changed it. ▼ 01/27 - 02/03. (1).
ConversionXL
APRIL 28, 2020
It wasn’t quite a flip from B2C to B2B, but it was close. The SiriusDecisions Demand Waterfall (2006). Most B2B enterprise demand funnels, like the ones reviewed earlier, have metrics like Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), and deals or opportunities created from those. Image source ).
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ConversionXL
JANUARY 18, 2022
Since its launch in 2006, Shopify has positioned itself as the best solution for small-end and startup entrepreneurs. Studies show that only 5% of B2B customers are ready to buy. There’s no metric to measure customers’ emotional responses and what impact those subjective emotions have on your business. Brand equity.
Occam's Razor
APRIL 21, 2014
I believe these two posts with a collection of some of my favorite metrics will inspire you: 1. Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies 2. Best Web Metrics / KPIs for a Small, Medium or Large Sized Business. Do you have any metrics to measure the effectiveness of offline campaigns (Print/TV/Radio)??
Both Sides of the Table
JANUARY 31, 2010
We were immediately thrust into a globally competitive market for B2B collaboration tools. We had agreed to sell the company to Salesforce.com and between the offer in December 2006 and the closing March 27th, 2007 I focused exclusively on the sale to Salesforce.com. a few days before the wheels came off of the market).
Cracking the Code
OCTOBER 10, 2008
Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.
alexpoole.info
AUGUST 14, 2012
Yet, there is a question : all these theories are based on ‘old’ papers, the newer is 2006 ? Eyetracking metrics (book chapter). metrics (1). As an Helvetica Neue lover, I have to say that your conclusions made my day. What about new technologies, new screens, and high pixel density ? Thanks for your insights.
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