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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Great post!

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a16z Podcast: Growth in Turbulent Times

Ben's Blog

In normal times, every company operates against some hypothetical growth model—a data-driven framework that describes how your product grows and how you acquire new users. In normal times, every company operates against some hypothetical growth model—a data-driven framework that describes how your product grows and how you acquire new users.

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Discovery is the problem in gaming

Lightspeed Venture Partners

In 2009 I wrote a guest post at Industry Gamers about why social gaming is so attractive to investors , where I talked about the three key elements oin gaming: Development, Distribution and Discovery. Much has changed since 2009, and browser (including social) and mobile games are the two hottest areas in gaming right now.

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Engagement loops: beyond viral

Startup Lessons Learned

We were trying to broaden the conversation beyond just viral customer acquisition. I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. Have you struggled with engagement and retention? What do they get out of it?

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

5 Reasons to Stop Exhibiting at Trade Shows A New Marketing Framework If Your Message Works, Don’t Tinker With It 04. Subscribe in a reader Popular Latest Comments Tags 7 Rules for Perfect Press Releases Influencers Suck Selling vs. Buying: A Marketing Wake-up Call Twitter: Is Marketing Doing it Wrong?

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Startup Tools

steveblank.com

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Reply Crystal Williams , on April 12, 2009 at 10:38 am said: Hi Steve!