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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Closing a VC fund in 2009/10 is a major achievement in and of itself. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Total raised: $83mm; Series B round (July 2009 for $43mm) valued company at $400mm.

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The Facebook Trap: How Social Media Gets Co-opted By Traditional Marketing

YoungUpstarts

Executives from powerhouse advertisers like Walmart, Unilever, Coca-Cola, and others are pushing Facebook for access to more user data. The result is poor ROI results for advertisers who ‘make do’ with what little information they can glean. I offer the following suggestions: Build your own customer communities.

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Touching the Hot Stove – Experiential versus Theoretical Learning.

Steve Blank

Customer Development/Lean Startups In hindsight startups and the venture capital community left out the most important first step any startup ought to be doing – hypothesis testing in front of customers- from day one. Raj Reply Knowtu » links for 2009-08-14 , on August 14, 2009 at 6:04 pm Said: [.] I was an idiot.

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15 Ways A Brand New Small Business Can Look Established

YoungUpstarts

Back in the 1970’s, consumers saw about 500 advertising messages per day. Keep this in mind: This article is less about specific ways to drive traffic or save money on advertising, and more about making your brand look like you belong so prospects trust you when they do find you. Just guess what that number is today. Claim all maps.

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Does advertising work in the social networking world?

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How marketers can build thought leadership

The Next Web

Since the marketing industry is so vast, there are many areas of expertise that a professional can become familiar with and really own—like wearable tech, social media marketing, mobile advertising and more. They’ll be of value to other members in the marketing community. Melinda Emerson (@SmallBizLady) October 23, 2013. .

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@altgate » Blog Archive » Outsourcing For Startups

Altgate

It’s a dating website that is free for users and makes money from advertising. The servers are in the cloud, his advertising sales is with Google, etc. Advertising. Go direct and network your way to the people you need to meet or find them directly in the local community. He basically outsources everything.