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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Building an Advisory Board In my travels outside the building I kept my eyes out for articulate and visionary scientists and engineers who had expertise we lacked, and were willing to help in an advisory capacity. I chose to hire engineers from within each of our target markets and set up “Steve’s one month MBA course for engineers.”

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Lessons Learned: The engineering manager's lament

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, October 20, 2008 The engineering managers lament I was inspired to write The product managers lament while meeting with a startup struggling to figure out what had gone wrong with their product development process. This engineering manager is a smart guy, and very experienced.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customer development methodology.

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Ardent 1: Supercomputers Get Personal

Steve Blank

My ex-boss was going to be the VP of Engineering and I would report to the CEO whose marketing acumen and sales instincts seemed at the time to be telepathic and sense of theater was legend. Our vision was that just as the PC was revolutionizing the business market, we were going to do the same for scientists and engineers.

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Recruiting Startup Engineers | Femgineer

femgineer.com

HOME About the Femgineer Speaking Engagements Reading List Recruiting Startup Engineers With the startup market taking off, there is always a clamor to find good engineers, developers, and designers. Engineers love to build, solve tough problems, and make progress. Motivating Them Engineers are motivated by a variety of things.

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Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

So I initially gravitated to the CTO title, and not VP of Engineering. If youre trying to design an architecture to maximize agility, how can that work if some people are working in TDD and others not? But since I spent a long time in a hybrid CTO/VP Engineering role, I still have this nagging question. They might do anything !

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Their engineering teams didn’t have the expertise using off-the-shelf microprocessors (back then “real” computer companies designed their own instruction sets and operating systems.) Their engineers hated us. They couldn’t keep up with the fast product development times that were enabled by using standard microprocessors.