Steve Blank

SEPTEMBER 3, 2009

This post describes how the traditional product development model distorts startup sales, marketing and business development. Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

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Steve Blank

APRIL 30, 2009

Reply Bill Allred , on May 1, 2009 at 10:46 am Said: This is a really common pitfall. Reply Niall Smart , on May 2, 2009 at 12:20 am Said: Great story – your point about snazzy design vs. actual impact is still relevant in the context of spending money on outsourced web graphic design.

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Steve Blank

MAY 22, 2009

While one could argue that a trade show is just another demand creation activity akin to advertising or PR, trade shows are the closest eyeball-to-eyeball contact you’re company is going to have with customers, competitors and partners. Part 1 of this post offered some suggestions on going to trade shows to generate awareness.

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Altgate

SEPTEMBER 16, 2010

For the vast majority of software startups, the actual code / development process is infrequently a competitive advantage; ergo, you ought to consider outsourcing. Having managed a lot of software development both local and offshore, this is a topic I plan to write more on. PR/Marketing. Engineering/QA. Start a blog.

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Startup Lessons Learned

MARCH 4, 2009

Lessons Learned by Eric Ries Wednesday, March 4, 2009 Lo, my 2295 subscribers, who are you? In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. March 7, 2009 3:31 PM Eric said. Thanks again, Eric March 7, 2009 3:35 PM NewWorldOrder said. Great post.

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Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

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Startup Lessons Learned

FEBRUARY 24, 2009

Lessons Learned by Eric Ries Tuesday, February 24, 2009 The lean startup at UC Berkeley Haas School of Business Image by Jessica_Mah via Flickr Last week I had the opportunity to lecture again in Steve Blank s entrepreneurship class at Haas, which is always a great learning experience - for me at least! Nice talk, thanks for sharing.

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Startup Lessons Learned

OCTOBER 4, 2010

The higher the vanity ratio, the more effective the PR. It helps companies with PR. This is also why I get so outraged when people treat Lean Startup like a religion. You can test theories like Lean Startup in your own practice, and discover if they deliver the outcomes they predict – and you can do it in small batches.

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Startup Lessons Learned

MARCH 13, 2009

Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. Do some Customer Development instead. First off, what does it mean to launch?

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Steve Blank

MAY 21, 2009

The Message Sitting around a conference room table brainstorming messages that might resonate with customers, or worse having a PR agency doing that for you, is a firing offense in a small company. If you’re in markets that still exhibit at them (semiconductors, communications, enterprise software, medical devices, etc.,)

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Startup Lessons Learned

FEBRUARY 8, 2010

This "success theater" is occasionally useful for PR or getting through a tough board meeting. Then, in each development cycle, use the insights gained by studying customers to make improvements. This "success theater" is occasionally useful for PR or getting through a tough board meeting. Dont forget to leave a comment.

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Startup Lessons Learned

APRIL 17, 2010

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? The Lean Startup Intensive is tomorrow at Web 2.0. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

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Steve Blank

JUNE 22, 2009

It was priced at $22,000 – equivalent to about $140,000 in 2009 dollars. Reply Vincent Chan @Power of Scale , on June 22, 2009 at 9:35 am Said: Thanks for showing this letter. That year HP introduced its first computer, the HP 2116A , as an instrument controller for HP’s test and measurement products.

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500hats.com

AUGUST 2, 2012

First Round became a very active investor in consumer internet and e-commerce, on a rather lean investment budget, with several notable exits (including Mint.com to Intuit in 2009 for $170M). but the food was awesome, & the PR wasn’t bad either). and no, we didn’t.

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Steve Blank

AUGUST 24, 2009

While I love TechCrunch, the post and the quote about the PR agency (“one PR firm has discovered a dynamite strategy, throw ethics out the window&# ) left me wondering; how do PR agencies interact with TechCrunch and other blog and review sites? Is this behavior an outlier or is it the norm in the PR industry?

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Steve Blank

AUGUST 3, 2009

military had to develop new ways to collect intelligence. They developed the National Intelligence Estimate – a series of reports which summarized their judgment about the size of the Russian threat. And the way we were going to do it was with electronic/signals intelligence. political leadership with a much bigger picture.

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Startup Lessons Learned

JULY 9, 2009

Lessons Learned by Eric Ries Thursday, July 9, 2009 10 years of entrepreneurship I recently passed my ten-year anniversary of becoming an entrepreneur. We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. July 9, 2009 7:32 AM Peter Kane said. July 9, 2009 8:46 AM Anonymoussaid. Great post.

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Steve Blank

MARCH 19, 2009

They said the product reviews in these publications were by far the biggest influence on which card to buy. (This made our PR problem manageable and focused. Ben Reply Dmitriy Kruglyak , on March 20, 2009 at 10:48 am Said: Steve, I look forward to a similar backstory on E.piphany marketing!

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Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

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San Francisco Lean Retention SEM 68

Steve Blank

JULY 13, 2009

Our VP of Business Development had no problems getting meetings and fund raising was easy. Out of the Ashes A few of the key tenets of Customer Development , came from the ashes. Which at this stage of the company was marketing and financing. So while the words may have passed through my ears I couldn’t “hear&# it.

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Startup Lessons Learned

FEBRUARY 22, 2010

Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. Even if men have an innate advantage at software development, the gap would have to be massive in order to explain why startup after startup has an all-male team. None of these are impossible.

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Startup Lessons Learned

MARCH 27, 2009

Lessons Learned by Eric Ries Friday, March 27, 2009 Cash is not king Cash on hand is just one important variable in a startup’s life, but it’s not necessarily the most important. In lean times, it’s most important to focus on cutting costs in ways that speed you up, not slow you down. great observation & summary.

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Steve Blank

JULY 16, 2009

Was my response to stop development of the games? Customer Development There was nothing wrong about Rocket Science having a vision radically different than the conventional wisdom. Customer Development says having a vision, faith and a set of hypotheses are a normal part of the startup experience. I said, “That can’t be true!

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Hearpreneur

APRIL 29, 2021

We want children and adults to have fun with this and have developed some new concepts for the purpose of creating moments together. It all started in 2009. Based on our experience as clients in our previous in-house C-Suite roles, we developed the 10 tenets of client service. Thanks to Tina Elven, Dogs Are Family Ltd ! #4-

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Hearpreneur

JANUARY 29, 2017

I’m a big believer of lean startup. Thanks to Bryanne Lawless, BLND PR ! #17 20 – CFO asks CEO, What happens if we invest in developing our people and then they leave us? Thanks to Annkur P Agarwal, Pricebab ! #6 6 – Continuous improvement is better than delayed perfection. – Mark Twain.

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Startup Lessons Learned

APRIL 7, 2010

Lessons Learned by Eric Ries Wednesday, April 7, 2010 Learning is better than optimization (the local maximum problem) Lean startups don’t optimize. In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. That’s the local maximum.

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Startup Lessons Learned

SEPTEMBER 13, 2010

Even worse, entrepreneurs are faced with a constant barrage of vanity metrics from competitors and other companies engaged in PR. Or take a recent TechCrunch article about a startup I wont name: “X billion messages sent since June 2009.&# For context "some 740 billion text messages were sent in the first half of 2009."

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Steve Blank

APRIL 13, 2009

It had no PR agency. Reply Top Posts « WordPress.com , on April 14, 2009 at 5:12 pm Said: [.] Reply Kaan , on April 16, 2009 at 12:23 am Said: Wow, this is really amazing! Reply Jax , on July 21, 2009 at 3:38 am Said: Awesome story. All You Can Read Without a Library Card It was 1978.

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Steve Blank

MAY 4, 2009

Every marketing communication hire couldn’t wait to produce the next great ad or PR program. In an early stage startup, instead of sales being up front, the point departments are likely to be product development and customer development. In my experience, every marketer with an MBA wants to “do strategy.”

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Startup Lessons Learned

DECEMBER 16, 2008

I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. You could try and drive home that positioning with an expensive PR campaign, superbowl ads, and whatnot. June 18, 2009 11:20 PM JakeRsaid. Brilliant article!

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market-by-numbers.com

DECEMBER 7, 2009

Market By Numbers on Twitter | Entries RSS | Comments RSS Market By Numbers High-Tech Marketing and Customer Development Home What is Customer Development? Customer Development Help Affordable Customer Development Support! A How-To Customer Development e-book Cust Dev Downloads Check out our download section!

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betashop.com

OCTOBER 8, 2012

I firmly believe that in this age where the product development life-cycle is so short and user feedback comes so quickly, you will know within a year whether you are focusing on a worthwhile one thing. Use them as a sounding board for corporate development issues. Find one person, make them your sherpa, and lean on them.

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Hearpreneur

OCTOBER 29, 2016

We also empower students to develop a variety of skills, and to develop skills outside of those learned at school, so diversify was also a word. Ward 6 Marketing was developed to help makers in technology, media, and creative fields traverse a sea of competition and land solidly with target customers. 6 – Horse Withers.

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techcrunch.com

OCTOBER 23, 2010

Tweet View Comments Guest Author Sep 20, 2009 This guest post was written by Meebo CEO Seth Sternberg. I don’t know any developers. How do you know which designer/developer to choose? thanks to advice like yours, people like me spent that time developing rather than begging for money. How To Get There.

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Startup Lessons Learned

JANUARY 30, 2009

Lessons Learned by Eric Ries Friday, January 30, 2009 Achieving a failure We spend a lot of time planning. Launch with a PR blitz, including mentions in major mainstream publications. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction.

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blog.expensify.com

APRIL 24, 2012

Or, rather, more offensively to Facebook and Google employees, less offensive to.NET developers, though the underlying message is the same.). But just to clarify a couple points, 24-hours into the storm: Yes,NET developers are great at what they do. It’s the most modern platform for application development on the planet.

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Startup Lessons Learned

FEBRUARY 12, 2009

Lessons Learned by Eric Ries Thursday, February 12, 2009 What is a market? (a Why do you think outsources have been happy to generate all this PR the past few years about people losing their jobs to India? February 12, 2009 3:30 PM Neil said. February 13, 2009 2:05 PM kareem said. great analogies. Expo SF (May.

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