2012 2015 B2B Mobile 
View from Seed
AUGUST 30, 2016
These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. Incepted in 2012, Alignable’s platform hit the market in 2014, and since then, we’ve seen hundreds of thousands of business owners in North America join. Brand Ratings and Reviews.
Startup Professionals Musings
AUGUST 2, 2012
These days, I’m hearing more and more that Location-Based Services (LBS) are entering the mainstream for mobile users, but I’m not sure why. So far, it’s been just another mobile phone app that tells people where their friends are ( Foursquare and Facebook Glancee ). Sponsorships and advertising.
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ConversionXL
MARCH 10, 2017
Amelia Showalter of Pantheon Analytics , who led digital analytics for Obama’s 2012 campaign, agrees… Amelia Showalter , Pantheon Analytics: “Eventually the novelty wore off, and we had to go back and retest.” (via Here’s an example from the 2012 Obama campaign… Image Source. via Bloomberg). via MailChimp).
abovethecrowd.com
FEBRUARY 27, 2019
In 1999, Jack Ma created Alibaba , a Chinese-based B2B marketplace for connecting small and medium enterprise with potential export opportunities. In 2015, Eddy Lu and Daishin Sugano launched GOAT , a marketplace for the exchange of sneakers. Julie Wainwright founded The Real Real in 2011.
ConversionXL
MARCH 28, 2014
If you’re a B2B software company you’ll be happy to know a Forbes study titled “Video in the C-Suite” revealed that 59% of C-Suite executives would prefer to watch video over reading text if both are presented on a page. Why Should We Use An Explainer Video? Quite simply, because they work. image source.
ConversionXL
FEBRUARY 3, 2017
Well, according to the 2015 Affiliate Marketing Benchmark Report … 60.97% of affiliates live in the U.S. 2012 was runner-up with just 10.96%, indicating rapid growth in the industry in recent years. B2B Affiliate Programs Look a Little Different. Still, they are active in the B2B space as well (20.55%). Mobile App.
Duct Tape Marketing
FEBRUARY 14, 2018
That ROI has actually increased since 2015 according to Campaign Monitor, and it’s particularly true for B2B companies. But the time it takes to put together an engaging, mobile-optimized email campaign makes it difficult to pull off for many small businesses. (Yes, About the Author.
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