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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

billion smartphone users in 2012. billion, and by 2017, nearly half of global mobile users are likely to own a smartphone. Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. in 2013 to 1.43

Mobile 48
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Groupon's S-1: From Zero to Like? Billions in 30 Months ? AGILEVC

Agile VC

2) Groupon’s Far More International Than Most Realize : Most casual observers know that Groupon’s been buying similar daily deal businesses in other global regions (starting in May 2010), and doing some organic expansion internationally too. Keep in mind Groupon’s net revenue is a percent of a percent.

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Maternova and the Business of Saving Lives: A Secret to Success Story

Up and Running

Allyson met her co-founder Meg Wirth in 2012 when Wirth was working as a consultant for groups like the Rockefeller Foundation and the United Nations. As can be imagined, tackling a global, public health problem through social enterprise is not just a worthy goal, but a lofty one. The Lean Startup by Erik Reis.

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Cracking The Code: State of the SaaS 13: Q1 2010 Sentiment

Cracking the Code

While the group sentiment for 2010 did not improve significantly vs. November 2009, the projections for 2011 are now a lot more optimistic - 42% higher 2011 aggregated EBITDA announced in March 2010 vs. the November 09! ► 2012. (1). SaaS business metrics: why are they different? Global warming: a plague for humanity?

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Cracking The Code: Happy New Year 2008!

Cracking the Code

Wize provides consumers with a unique way to leverage the online wisdom by aggregating the opinions of millions of users and by letting people ask questions about a specific product or need to the Wize community. ► 2012. (1). SaaS business metrics: why are they different? Global warming: a plague for humanity?

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The SMB Guide To CRM In 2019

YoungUpstarts

Since you have access to intelligent information, the question becomes — how will you aggregate and leverage all this data? Today’s best SMB-focused CRMs capture metrics more effectively than ever before. John Oechsle joined Swiftpage in July 2012 and currently serves as president and chief executive officer.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.