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Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder

Duct Tape Marketing

Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. More About Shama Hyder : Connect with Shama on LinkedIn Check out her Website Visit Zen Media Like this show? So Shama, welcome to the show.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

Facebook, Twitter, and Snapchat have thus far dominated the market in video ad spend on social media. Nielsen data on a B2C campaign found that native ads are more effective in driving “brand consideration”: ( Image source ). LinkedIn’s targeting capabilities—by company name, job title, etc.—are LinkedIn video ad targeting.

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How to get your mobile app discovered in 2021

VC Cafe

Worldwide mobile app revenues in 2014 to 2023 (in billion U.S. As a VC that invests in B2C, I often try to put myself in shoes of a founder looking to grow the audience for their new app to consumers. Social media – while a lot of the social media exposure to apps is done via targeted advertising, with over 2.5

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September Roundup: Brandanew is 1, What’s Your Brand Story?

Brandanew

Last year this day, October 7th, 2014, we registered the Brandanew domain name and got a placeholder and social media handles. Theme 1: How Is Digital Media Changing Consumers And Us? a) From September 27th-29th, 2015 I attended a digital media workshop. Theme 3: Your need social media and some nifty tools!

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4 Ways to Improve Your Online Storefront

Up and Running

trillion in 2014. And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3

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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

For example, one affiliate program might pay Kim a commission whenever a visitor she referred leaves their name and number. An impressive 23.63% became affiliates in 2014. According to the benchmark report, most affiliates work in the B2C space (79.45%). Social Media – 60.16%. What Is an Affiliate Network?

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How to Optimize Videos for Conversions

ConversionXL

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. However, it’s changing from picture, name, title, quote to more attention-grabbing, authentic forms. Check it out… Note the naming conventions here. How do most visitors feel about video?

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