Remove 2014 Remove Campaign Remove Video Remove Viral
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. Fundamentally, there’s nothing unique about a video for a LinkedIn ad. The same video content likely works well in other channels.

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How to create a sustainable social media strategy for your startup

The Next Web

The process is especially tricky before you’re ready to distribute your final product, but teaser videos, downloadable PDFs and other digital content provide options for social sharing long before a product’s ship date. Its product announcement and teaser video have been shared heavily in anticipation of the product’s release.

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Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. The key to product launches is to create a resilient campaign—one that can survive the nonlinear journey. A famous 1913 campaign by R.J. That rarely happens.

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30 Entrepreneurs Reveal Their Favorite Disruptors

Hearpreneur

Their marketing campaign has been quite strong and, while many features are the same, it offers a competitor, which makes both platforms better because of how hard they must work to stay on top. campaigns with my CallScaler solution. Thanks to Shaun Connell, Rental Property Calculator ! Thanks to Curran Van Waarde, CallScaler ! #13-

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What Makes a Video Viral?

Duct Tape Marketing

What Makes a Video Viral? Video is one of the most engaging forms of digital marketing. Because video combines visual and audible elements, it brings the best parts of other the other digital media and combines them in a super-sharable package. But what makes a video viral? What does it mean to go viral?

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How we can fix online video advertising’s weakest links

The Next Web

Yuval Brener is CEO of Carambo.la , an interactive video enrichment platform. No matter how you look at it – bandwidth consumption, number of viewers per hour, virality – online video has taken over the Web. billion online videos before the day ends ! That is nearly an hour of video for every person on the planet.

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Lead Generation Is Still The Lifeblood For Startups

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. You can start an SEM campaign with as little as $50 today and get results very quickly. Marty Zwilling First published on Entrepreneur.com on 4/1/2014. Social-media advertising.