Remove 2015 Remove Audience Remove B2C Remove Flash
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How to Optimize Videos for Conversions

ConversionXL

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. In 2015, another study found that marketers ranked video as the second most effective type of content. Also, it only works on browsers that support Flash. As it turns out, pretty good… Image Source.

Video 48
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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

FrontPage, Flash, etc. Use GA Audience for remarketing and targeting. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. You can remarket to them using audiences. Then you can use that same audience for GO targeting. 2015 site vs. 2017 site. Image Credit.