Cracking the Code

OCTOBER 1, 2020

Here’s a short summary of the discussion: Guy, you launched Snyk in 2015, and a large part of your success was driven by your freemium model. With COVID, we’re getting into a world with tighter budgets and likely longer sales cycles.

Early Stage 62

Early Stage Open Source Development Team Review Security 62

Brandanew

DECEMBER 21, 2015

Some products have a strong seasonal surge around the holiday season, and you need to be aware of your sales cycles. You can increase your online sales at Christmas by planning: Offers, promotions & sales. 47 Stats for Remarkable Holiday Marketing in 2015 from HubSpot. You need plan everything ahead.

eCommerce 100

eCommerce Sales Social Media Campaign 100

Lightspeed Venture Partners

APRIL 13, 2015

Traditionally, selling to governments has been associated with long sales cycles and conservative buyers. Am increasingly coming across early stage startups seeing great traction selling to states and municipalities, in some cases while deploying an inside sales model, which would have been unthinkable even 3-4 years ago.

Sales Cycle 60

Sales Cycle Government Demand Distribution 60

ConversionXL

NOVEMBER 5, 2020

I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. In fact, 76% of marketers plan to produce more content in 2016 compared to 2015 (Content Marketing Institute). “If I found a service or solution to help you with [challenge], would it be something you’d evaluate?” Image source ).

PR 120

PR B2B Lean Audience 120

ConversionXL

JUNE 2, 2022

2,320 sign-ups; 39% of attendees were net new accounts; 34 sales-qualified opportunities; 5 new customers immediately converted with LTV of over $100k each (normally a 9 to 12 month sales cycle). Inbound-call intelligence platform Invoca saw 2015’s Dreamforce event as a great opportunity to meet with key accounts face-to-face.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

ConversionXL

MARCH 10, 2017

Half way through 2015, MailChimp users had already sent 2,005 “dads and grads” emails. Also note how the trend started in 2014 and seemingly picked up in 2015. Segment based on stage of the sales cycle. (You can read more about improving clarity, in general, in this article.). via MailChimp). Segment based on activity.

Email 93

Email Campaign Audience Mobile 93

YoungUpstarts

APRIL 25, 2016

downloaded guides or browsing actions), that are sent to the lead at the right moment to move them through the sales cycle. The DMA’s National Email Client Report 2015 found that over the past three years, companies were contacting individuals less. Drip campaigns are automated emails, triggered by a certain action (i.e.

Email 100

Email HTML Colorado Cofounder 100