ConversionXL

NOVEMBER 17, 2015

Calls to action in PPC ads, on landing pages, in emails. Your Christmas 2015 traffic will not yield the same results as your March 2016 traffic. Heck, your Christmas 2015 traffic might not even yield the same results as your Christmas 2016 traffic. What were the best places to advertise these promotions on your site?

Technical Review 48

Technical Review eCommerce Conversion Mobile 48

YoungUpstarts

FEBRUARY 9, 2017

Video marketing is not like PPC advertising where you can start and stop on a whim. by Andrea Kalli, www.virtualassist.net/. According to data from eMarketer, “More than 62% of the world’s internet users will view digital video in 2017, up from 60.8% Create Long-Term Video Marketing Strategy.

Video 100

Video Distribution Analytics Audience 100

YoungUpstarts

DECEMBER 28, 2015

As we talk to marketers about how they generate leads and fill the top of their sales funnel, most say they rely on quite number of different tactics: Trade shows, seminars, email blasts to purchased lists, internal cold calls, outsourced telemarketing, and advertising. According to the report, traditional paid ads are highly overrated.

Asia 100

Asia Las Vegas Marketing Technical Review 100

Duct Tape Marketing

MAY 4, 2016

Online Advertising– This includes the use of pay-per-click platforms, social networks, display ads and retargeting. AdEspresso – The easiest online tool to manage and optimize your Facebook Advertising Campaigns. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

crowdSPRING Blog

JANUARY 4, 2016

You might think that you’re building a fan base on Facebook ( if you’re buying fans on Facebook by advertising, you’re very likely wasting your money ), sharing small bits of content on Twitter and posting images to Pinterest. Here are our top 10 tips to help you create an awesome website design in 2016: 1.

Web 48

Web Small Business Design SEM 48

ConversionXL

SEPTEMBER 15, 2016

billion daily active users , Google AdWords and Facebook ads are obvious choices for PPC campaigns. These are the questions optimizers need answers to before they can really reap the benefits of two very powerful advertising platforms. Measuring the right metrics when you’re experimenting with PPC is important.

PPC 48

PPC Software Review Campaign Analytics 48

Duct Tape Marketing

AUGUST 10, 2017

So beyond goals, the reason why Google Analytics exists, and the reason why it’s free is because the Google AdWords advertising platform, pay per click platform … What they determined was not enough people were going to spend money on pay per click if they didn’t know what was happening on their website. Yeah absolutely.

Minneapolis 34

Minneapolis Analytics Software Review PPC 34

ConversionXL

JANUARY 21, 2016

You’re watching TV commercials, you’re seeing PPC ads in your search results, you’re visiting SaaS pricing pages, you’re shopping online for a new office printer… the list is endless. As Advertising Hall of Fame member Shirley Polykoff once said, “Copy is a direct conversation with the consumer.”

Audience 48

Audience Conversion Email Hiring 48

YoungUpstarts

JUNE 20, 2019

One of the reasons that content is such a powerful tool for marketing is that it fuels all the other marketing tactics, be it, emails, PPC or social media. The number of people who use visual content 100% of the times in their articles and at other places has increased by about 50% from the year 2016. Email marketing and Automation.

Artificial Inteligence 113

Artificial Inteligence Marketing Social Media SEO 113

Occam's Razor

APRIL 21, 2014

But you as the advertiser will still see the data in the Search Terms report inside your Adwords account. Oh, and if you want to analyze behavior of new subscribers from a specific time period, say everyone in Jan 2016, you can use the spiffy cohort analysis option in advanced segmentation. So analytics packages et. Truly sexy stuff.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

JULY 8, 2016

Here’s a personalized value proposition example from Optimizely … And here’s a more simple personalization popup example… Interest in personalization is growing quickly, according to Evergage’s 2016 Trends in Personalization. PPC keyword that originally brought the visitor to Secret Escapes.

B2C 70

B2C Search Internet Mobile 70

ConversionXL

SEPTEMBER 30, 2020

Advertisers avoided mobile apps and browsers because user experience was, at that time, horrible. After the GDPR policy announcement in 2016, users became increasingly sensitive about how they’re tracked. The solution was perfect—for earlier times: People used mostly one device. Smartphones were rare. Private browsing.

Artificial Inteligence 121

Artificial Inteligence Channel eCommerce Conversion 121