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Critical Key Performance Indicators (KPIs) for Founders

Up and Running

Customer lifetime value to customer acquisition cost ratio (CLV: CAC): an important metric that indicates the profitability of the subscription model, it measures the relationship between the lifetime value of a customer and the cost of acquiring that customer. . Are the assumptions used to plan the goals still valid? .

Founder 71
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eCommerce: A VC Story [guest post]

VC Cafe

to nearly 5% of the total retail market, with a forecasted continuous increase. This is due in part to the relatively simple and immediate validation of business models that are not fully dependent on advertising. The growth of eCommerce as a percentage of total retail is no secret. VC dollars can create true value in eCommerce!

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Spectacles and $SNAP’s $20B Valuation

Austin Startup

The smartphone is for everyone, we don’t have to think the iPhone is about a certain demographic, or country or vertical market: it’s for everyone. To be clear, I can’t forecast the details of how an augmented reality OS should work. I think AR is that big, it’s huge. Global smartphone revenue is about $420B.

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How to Use Growth Hacking to Increase Revenue 20x in Just 12 Months

Up and Running

See Also: A Complete Guide to Forecasting Sales for Your Monthly Subscription (SaaS) Business. Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. Cost of Acquisition (CAC): The total cost of acquiring a user through a given channel. Lean marketing.

Revenue 60
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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

If you want to learn about how to do simple forecasting and trend analysis, please see the official forecast function in Excel post on the Microsoft website, and this handy tutorial on trend lines and forecasting in excel. And you also have, perhaps more useful, the industry wide acquisition strategy distribution.

Analytics 133
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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

Dave McClure’s AARRR metrics and Andrew Chen ‘s specifics on freemium models, viral marketing, user acquisition and engagement both offer examples of exit criteria for Customer Discovery and Validation for startups on the web. Eric and I will be working on others. The revenue-delayed models seem to go against that risk-reduction rule.

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Scale of Messaging Landscape 2017

VC Cafe

This post is just my own learning process about this subject and doesn’t cover the rapidly growing bot ecosystem or the vertical messaging apps (startups like Crew ). Source: Messaging App Usage Worldwide: eMarketer’s Updated Forecast, Leaderboard and Behavioral Analysis. Source: Line and WeChat Strike Advertising Gold ?—?WSJ,