Remove Acquisition Remove B2B Remove B2C Remove Product Development
article thumbnail

[Review] The Rise Of The New East

YoungUpstarts

They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. Beyond Lenovo’s famous acquisition of IBM’s PC business, entertainment conglomerate Dalian Wanda bought American cinema operator AMC Entertainment followed by British yacht builder Sunseeker.

article thumbnail

Freemium vs. Free Trial: Which Gets You More Paying Customers (Not Just Freeloaders)?

ConversionXL

But rather than spending marketing dollars on expensive, bottom-of-funnel ad buys—or on content that attempts to explain the value of a product—a product-led strategy lets consumers create their own “Aha!” Consumer psychology also suggests why product-led strategies may enjoy more success : Endowment effect. Free trial.

Customer 119
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Cracking the Product Demo Code: Lessons From 78 SaaS Demos

ConversionXL

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

Product 120
article thumbnail

Why startups need to constantly communicate with their customers

The Next Web

You may think your product is the best thing out there, but be prepared to hear otherwise from the people who matter. In typical B2C companies, that might be more straightforward, but for non-B2C companies, it can take a little bit more work. Secondly, it’s important to know who your customers are in the first place.

Customer 128
article thumbnail

Why Free Plans Don't Work

Software By Rob

But a more important question to which I don’t have a good answer is whether the Free/Premium strategy leads to better or worse product development. If you offer a product for free you get more users and more feedback on your product. But is it the right data? Justin #14 Eugene Mandel on 08.18.10 41 AX on 08.19.10

article thumbnail

Startup Tools

steveblank.com

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.