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The NextView Ventures Manifesto

View from Seed

Amidst the rise of new funds, new technologies, and potentially disruptive late stage players, I thought it was important to share what we consider to be our core operating principles here at NextView. . It’s been an interesting several years in the early stage venture eco-system, and the sands have shifted considerably.

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Our Investing Manifesto at NextView

Rob Go

Amidst the rise of new funds, new technologies, and potentially disruptive late stage players, I thought it was important to share what we consider to be our core operating principles here at NextView. . It’s been an interesting several years in the early stage venture eco-system, and the sands have shifted considerably.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

I walk through below how progressive investors are using technology and analytics throughout all of their operations. Many tools designed for B2B marketing in general are also relevant to investors. We are also seeing technology evaluation as an increasingly important part of LP operational due diligence. 1) Manage the firm .

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What Does a Demand Generation Manager Do? (And How to Become One)

ConversionXL

The average B2B buyer has 27 brand interactions before deciding. Only around 10–15% of B2B leads turn into paying customers, and it’s because tactics optimizing for the early stages of the funnel only cater to early-stage goals. Very few, if any, of these interactions are with a sales rep.

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Accidental VC: When Should Startups Announce Seed Funding?

View from Seed

As an operator, not an investor, I’m amazed at how many casual, throwaway comments that happen inside a VC’s office would be genuinely useful to entrepreneurs building their businesses. This particular company, as a B2B SaaS business, would definitely benefit from driving traffic to convert into subscribers or leads on their email list.

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Opportunistic & Thematic Investing ? AGILEVC

Agile VC

2) Vast Human Capital Outside Our Walls - Rob, David, and I all try to draw on our experience as founders, operators, and investors in software & internet companies both in looking at new startups and forming investment themes. A good example of that is our theme around the consumerization of business software.

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Tech IPOs Are Back ? So Now What? ? AGILEVC

Agile VC

The secondary wave of VC-backed IPOs has also come to fruition… both consumer facing (Yelp, Demand Media, Pandora, Carbonite, HomeAway, Angie’s List, et al) and B2B (Jive Software, Brightcove, Imperva, Responsys, etc). The pipeline of companies in registration has continued to grow. What’s Your Favorite Future?

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