Acquisition B2C Internet Metrics 
YoungUpstarts
MAY 29, 2011
Startups that have helpful mentors, track metrics effectively, and learn from startup thought leaders raise 7x more money and have 3.5x B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business. Here are 14 of the report’s key findings: 1.
Steve Blank
MAY 29, 2011
They went to work gathering deep knowledege of what makes successful Internet startups. Max and his partners interviewed and analyzed over 650 early-stage Internet startups. Today they released the first Startup Genome Report — a 67 page in-depth analysis on what makes early-stage Internet startups successful.
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ConversionXL
MARCH 6, 2019
Those ad-specific stats pair with the ongoing shift toward video as the primary medium on the Internet. Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022. LinkedIn video ads: tech specs, targeting, metrics, and cost. LinkedIn video ad metrics. Image source ). LinkedIn video ad costs.
Up and Running
APRIL 17, 2018
And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Customer acquisition cost (CAC): Tow much it costs to acquire a new customer.
ConversionXL
OCTOBER 4, 2021
It’s a proverb as old as the internet, probably older. Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge. Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge.
Occam's Razor
FEBRUARY 28, 2017
To ensure customer delight was delivered in a timely manner, it was also decided that Average Call Time (ACT) would now be The success metric. The success metric, ACT, did go down. That ACT was an activity metric was terrible – if you have a The success metric, it should always be an outcome metric. Another issue.
Occam's Razor
JULY 22, 2013
My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). At the end of this exercise, you'll end up with a really great understanding of what each of your marketing/acquisition strategy is solving for.
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