Remove Acquisition Remove B2C Remove Startup Remove Viral
article thumbnail

Startup Benchmarks

VC Cafe

In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech. Top-line metrics are indicators of success, not the one bar to clear to raise funding for your startup. 500 Startups created a helpful primer on key B2C metrics.

B2C 141
article thumbnail

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

For those of us that have been working in the startup and technology space for at least the past 10 years, these addresses mean two things. Despite that data, we don’t compete in one of the largest opportunities (in terms of sheer number of people using the product) that the startup and technology world has to offer. 1 Hacker Way.

article thumbnail

Traction is the new IP

Version One Ventures

In today’s web landscape, word of mouth drives adoption and can lead to “winner takes all” (or almost all) in both B2C and B2B markets. Three of those have since been acquired and patents did not play a significant role in the acquisition process. Most startups have either been acquired by then or are in the deadpool.

IP 163
article thumbnail

LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. Nielsen data on a B2C campaign found that native ads are more effective in driving “brand consideration”: ( Image source ). There is only the quality of what you are viewing.”

Video 129
article thumbnail

How Typeform Stands Out In A Crowded Market

Duct Tape Marketing

12:29] Where do you stand on your messaging for client acquisition? [15:49] So I've been bene type for about a year, and one of the reasons why I joined Typeform was, was that early on, a lot of times startups don't think about that until they Sure. ” Do you ever fight the urge to say we have to be different again? [12:29]

article thumbnail

How to get your mobile app discovered in 2021

VC Cafe

As a VC that invests in B2C, I often try to put myself in shoes of a founder looking to grow the audience for their new app to consumers. billion users for Facebook and Instagram app startups cannot afford NOT to be discovered on social media. Consumer app startups have to frantically watch their CAC<LTV ratio.

Mobile 190