ConversionXL

MARCH 17, 2021

Companies experience a high churn rate because of bad product adoption. In 2020 we applied the same approach to two of our customers: idronect (software to manage drone businesses) and Opsfleet (software development company). MQL cost significantly increased.

B2B 150

B2B Sales Cycle Belgium IP 150

ConversionXL

AUGUST 12, 2016

LTV = ARPA * % Gross Margin / % MRR Churn Rate. Customer Acquisition Cost (CAC). Customer Acquisition Cost refers to the resources that a business uses in order to acquire an additional customer. Identifying and optimizing the biggest acquisition expenses. Optimizing Customer Lifetime Value. Calculating your CAC.

Software Review 48

Software Review Metrics Revenue Acquisition 48

maplebutter.com

JANUARY 8, 2013

2) Co-Founders are the largest form of dilution (if you’re raising) 3) Everything around LeanStartup / Customer Development 4) Understand the micro economics of your business early. Acquisition / Lifetime Value, etc. I’m a web designer but I need to find a dependable software developer to team with.

Technical Review 44

Technical Review Startup Cofounder Software Review 44