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The 90-Day CMO and Cross-Channel Acquisition Strategies That Scale

Duct Tape Marketing

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] Click on over and give us a review on iTunes, please! This is John Jantsch.

Channel 65
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. they’ll flock to your channel with marketing budgets and tech prowess. I’d like to make the case that the article is wrong. I’d strongly encourage you to read it. Success begets success.

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Top Platforms for Freelancing Newbies

Transformify

If you’re wondering whether you have what it takes to take on freelancing, here are some of the popular types of freelance work you can start with: Web Development and Designing. Creative Design. Graphic Designing. Search Engine Optimization or SEO, SEM. Logo Design and Illustration. Teaching and Tutoring.

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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

Marketers following this practice start with a hypothesis, design and run an experiment, and interpret results to fuel future experiments. The growth marketer would design and run an experiment (ideating, drafting, and sending the email), and then review the data to confirm or disprove the hypothesis. What are “pirate metrics?”.

Framework 102
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Acquisitions can quickly increase your market share and bring in new customers. Acquisitions. Companies can acquire competitors’ products or technology to enhance their offering within the market they already serve. Design a marketing growth strategy that increases market share and revenue. Acquiring a competitor.

Marketing 115
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What is A/B Testing? The Complete Guide: From Beginner to Pro

ConversionXL

In technical terms, your period of “exploration” can be much longer, as you want to be damn sure that you don’t commit a Type I error (false positive). In other words, multivariate tests are like A/B/n tests in that they test an original against variations, but each variation contains different design elements.

Analytics 127
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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.