Remove Acquisition Remove Internet Remove PPC Remove SEO
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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

Take Semrush, a platform for SEO, PPC, and content-related research. Michael Fertik, the founder of Reputation.com, said in an interview : “People, employers, and customers find you because of the internet. Think more broadly about your audience’s interests and post content that relates. Building a community. Image source.

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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

If you want to grow your business, you are going to need content/engagement points for the See stage (the widest possible addressable audience) and for the Think stage (fill up your funnel at the very top, convince people early, build relationships, convert higher at a cheaper acquisition cost). It is also rude.

Framework 163
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How I Started, Grew & Sold An E-commerce Business For Quarter Million Dollars ($250,000)

Entrepreneurs-Journey.com by Yaro Starak

The realization of my idea started on an international trip when I was working as a consultant in mergers and acquisitions. I realized they can, and the answer is e-commerce (buying and selling on the internet). This is the reason I was able to identify the opportunity when it presented itself to me.

SEO 86
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How I Started, Grew & Sold An E-commerce Business For Quarter Million Dollars ($250,000) – Part 2

Entrepreneurs-Journey.com by Yaro Starak

Pay Per Click Advertising (PPC) We didn’t have the slightest idea about search engine optimization (SEO), so we focused on PPC to drive traffic to our website. If you ever get into PPC, make sure you spend ample time studying quality material discussing what it is and how to execute it effectively. Maybe or maybe not.

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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I started out working for various agencies and eventually I was recruited to work in-house for a Fortune 500 company doing SEO and PPC work. what I really liked about SEO and PPC was that it was involved with everything related to online marketing. 13- I had no other choice. Photo Credit: Anita O’Malley.

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JavaScript vs. Python: Which Should Marketers Learn?

ConversionXL

Google Analytics’ Cohort Analysis report is limited to one cohort type (Date of Acquisition). JavaScript for SEO, PPC, CRO, and analytics. Specialists in PPC, SEO, CRO, and product marketing benefit heavily from learning JavaScript. Use Google Ads scripts to automate PPC campaigns. Cohort Analysis.

Marketing 117
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Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

Here is a simple example: You are the Acquisition manager for a company called Omniture. On behalf of your company you are spending precious budget on acquisition, not ensuring your campaigns are tagged properly is near criminal behavior. If they are like every other company that obsesses with PPC and Yahoo! Oh one more thing.

Analytics 122