Startup Lessons Learned

DECEMBER 14, 2009

In a previous post , I covered the three main drivers of growth: Paid, Sticky, and Viral. Let’s look at a viral growth company, like Facebook. If you are building a large, viral, ad-support consumer internet property, you just want to go big! They’re off to cross the chasm. As soon as possible!&#

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Customer San Francisco Viral Lean 156

Ben's Blog

MAY 15, 2020

And if step one or two of the growth model start hitting a lot of friction, then of course it’s just going to get harder and harder, because each group of users is going to produce fewer and fewer users from an acquisition standpoint. Lauren : Yeah, it’s being able to lean into that agility—to shift strategies quickly and adapt.

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Founder Conversion Technical Review Cash Position 36

The Startup Toolkit

FEBRUARY 27, 2012

It’s harder for people (including your own team) to intuit the implications of your retention rate. The lean startup book’s engines of growth is a great starting point for picking good metrics: Growing virally? Focus on retention. Focus on cost of acquisition versus lifetime value. Focus on referral.

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Metrics Retention Viral .Net 46

Startup Lessons Learned

MARCH 24, 2009

This is a common problem that results from viral-loop optimization. By copying the exact same registration flow as every other successful viral app, many viral apps completely lose their positioning. At IMVU , we would routinely find retention effects that would stem from registration changes and have impact days or weeks later.

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Metrics San Francisco Lean Viral 88

ConversionXL

FEBRUARY 9, 2016

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K This means users love it, that there’s lots of retention and engagement, even at small numbers. Now, people begin defining growth hacking as a process, a systematic approach, a “viral loop”, etc.

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Retention Metrics Acquisition Conversion 48

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop.

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Viral San Francisco Lean Continuous Deployment 140

Steve Blank

FEBRUARY 26, 2020

And thanks to Ann Miura-Ko of Floodgate (my first Lean LaunchPad co-instructor) for her suggestions. You need to begin to “instrument” your customer acquisition process with analytics. Retention and low attrition are good signs of customer validation. Show them the evolution of your minimal viable product and its current state.

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Cofounder Seed Stage Valuation Metrics 429

ConversionXL

APRIL 6, 2016

Strategy & Testing: The a-ha moment is the tipping point for retention. Fix churn before acquisition – it will flatline growth. The a-ha moment is the tipping point for retention. This entire model is very close to the Lean Startup model. Day 3 – Analytics, Personalization and Retention. Hypothesis.

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Retention Algorithm Software Review Conversion 48