Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. Retention competition is how you get people to come back to your app. So what can you do?

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

AUGUST 30, 2018

It slows product development. The key is to connect user research to an improved user experience and, in turn, an increase in customer retention, leads, or any other metric for which C-suite members are accountable. Include notes from your internal team that explain how insights are influencing product development.

Design 111

Design Framework Product Development Technical Review 111

ConversionXL

FEBRUARY 9, 2016

They need products that are really working in the market. This means users love it, that there’s lots of retention and engagement, even at small numbers. And it’s a combined product management and technical function, to boost an already positive growth curve into something even bigger.” …Really?

Retention 48

Retention Metrics Acquisition Conversion 48

abovethecrowd.com

OCTOBER 1, 2013

Internet analytics can be roughly broken down into two simple activities – customer acquisition and customer optimization. Nearly every Internet company on the planet has invested in some form of the first activity, customer acquisition. Customer acquisition efforts are pervasive in our industry.

Metrics 93

Metrics Conversion Internet Acquisition 93

Startup Lessons Learned

MARCH 24, 2009

At IMVU , we would routinely find retention effects that would stem from registration changes and have impact days or weeks later. Why, we just unified acquisition and engagement! But from a pragmatic perspective I think its a dangerous thing to rely on when making concrete product decisions. March 25, 2009 9:19 AM Eric said.

Metrics 88

Metrics San Francisco Lean Viral 88

Startup Lessons Learned

DECEMBER 14, 2009

If you haven’t figured out the ecosystem, growth is useless – whether it is a acquisition-only viral loop, like Tagged, or an advertising blitz like countless dot-bombs. Take the minimum viable product , for starters. Take the minimum viable product , for starters. They get focused solely on growth.

Customer 156

Customer San Francisco Viral Lean 156

maplebutter.com

JANUARY 8, 2013

Search for: Videos. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing. Maple Butter.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. Have you struggled with engagement and retention?

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Occam's Razor

APRIL 23, 2012

Choose the right metric and they'll create the most glorious digital experience in the universe, the perfect acquisition campaign, the most amazing customer service channel. of Search Traffic vs. Share of Global Search Volume. That shows you that 45% of your traffic is from Search. Watkins is not a horse.

Metrics 152

Metrics Analytics Search Channel 152

ConversionXL

OCTOBER 19, 2017

I’ve seen conversion teams nestled under marketing that resulted in product teams making their own testing tools, running unscientific tests, and making changes that didn’t align with marketing changes. I’ve seen conversion teams organized by ‘outcome;’ a team optimizing for new customer acquisition, another for new product adoptions, etc.

Chad 90

Chad Analytics Technical Review Framework 90

ConversionXL

APRIL 3, 2019

Invites went up 50%; 35% lift in referral acquisition. The five ways of digital transformation: Digitize the product; Wrap a digital service layer around product; Digitize processes “behind the scenes”; Digitize marketing, sales, and retention efforts; Innovate new digital products.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

steveblank.com

JULY 8, 2011

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Whether you’re wondering what site search you should use or what is the best email marketing tool, knowledge is power. Â Search for apps tools. Google Custom Search Engine. great web customer acquisition tutorials. Search Engine Optimization Tools. customer retention, churn reduction, lifetime value.

Software Review 53

Software Review Technical Review Startup 53

ConversionXL

JUNE 19, 2018

Acquisition. Engagement & Retention. Evidence-based customer-centric product development. Apple App Store and Google Play store have a lot of competition. You would probably find 6-7 functionally identical apps for every idea. Mobilegrowthstack.com – A framework for strategic mobile growth. Monetization.

Technical Review 103

Technical Review Agile Analytics Conversion 103