Occam's Razor

MARCH 10, 2015

In a Q&A after a keynote a couple of years ago, I was asked: " When will traditional business analysis subsume the web analytics silo? " " My reply: " All business will ultimately be digital, so, if anything, web analytics will subsume business analysis! " Universal Analytics: What the heck is it?

Analytics 60

Analytics Technical Review Software Review Web 60

ReadWriteStart

JULY 7, 2021

The entrepreneur can earn plenty of revenue – from subscription plans and publishing targeted advertisements, commission from courier delivery personnel, booking cancellation charges, and transaction processing fees from an Uber for courier app solution. Why would courier service apps always be in high demand?

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

Occam's Razor

AUGUST 13, 2012

A couple weeks back I'd requested the nice folks following me on Google+ and Facebook to submit their most important digital marketing and analytics questions. Some tools do pan-session analysis better than others, and there are a number of relatively new analytics solutions on the market today. That is the solution.

Analytics 124

Analytics Channel Metrics Web 124

Occam's Razor

JANUARY 6, 2010

As we spring to action full of passion I wanted to share with you all a short list of things that will expand your little world of online marketing & web analytics. Change is hard, even if we know that we should be executing a multiplicity strategy to win in the web analytics 2.0 That's sucking. That's sucking.

Analytics 99

Analytics Web Campaign PPC 99

ConversionXL

DECEMBER 13, 2018

For many, Google Analytics 360 is a black box. That disconnect exists because many, myself included, have understood Google Analytics 360 primarily as an expansion of the data caps we encounter with the free version. Google Analytics 360 overview. Google Analytics 360 vs Google Analytics. Image source ).

Analytics 126

Analytics Cloud Audience Campaign 126

Occam's Razor

AUGUST 11, 2014

In the post Adil commented that he's observed that attribution modeling is missing from most web analytics dashboards. The post also shares a total of seven complete modules to your digital analytics dashboards. This is an easy module to create in Google Analytics (or any other tool). Always focus on the complete journey!

Metrics 147

Metrics Analytics Channel eCommerce 147

ConversionXL

AUGUST 11, 2021

This might include things like: Website Social media banners and content Newsletters Digital and traditional media advertising Naming rights of a building Event sponsorship Speaking opportunities Exhibitor opportunities Access to influencers. Data on interactions can be found in social analytics dashboards and Google Analytics. .

Audience 139

Audience Social Media Email Ruby 139

Occam's Razor

JANUARY 30, 2012

It is painfully heartbreaking to realize that a very small tiny number of people who have access to web analytics tools actually use them. In-Page Analytics – Re-imagine Traveling Through Data. #5. Matched Query Type, Keyword Position, Day Parts: Sexier PPC Analytics. #7. I mean really use the tools. Ravage all the features.

Analytics 145

Analytics Metrics API Web 145

The Startup Magazine

OCTOBER 24, 2018

Analytics and ways to monetize your streams. Impressive user and video performance analytics. You can go with the base plan for starters and choose to upgrade in the later stages for additional features such as full API access and multiple monetization options. Analytics for tracking video plays and duration.

Software 109

Software Bandwidth API Flash 109

Eric Friedman

MARCH 25, 2013

With the Feedburner API deprecated , continued feed troubles (twitter account abandoned!), Back in 2006 I created a Marketing and Advertising blog network (monetized through Feedburner). I am not sure how many people actively use Feedburner dashboards, a common metric of success of services, but I doubt its usage numbers are growing.

Analytics 107

Analytics API RSS Metrics 107

ConversionXL

DECEMBER 2, 2020

Some bits and pieces could be found in Google Analytics, while other data was stored in BigQuery and ProfitWell. But there are so many ways a person can become aware about a product—they may see a paid advertisement; Google a question and land on a blog post; or come across somebody’s mention in social media. Other metrics to monitor.

Churn Rate 78

Churn Rate Analytics Retention SQL 78

mashable.com

JULY 10, 2012

SumAll is one such company, providing data analytics to small- to medium-sized online businesses. The metrics from SumAll show online retailers the real-time metrics that are having the biggest impact on their bottom line. Advertising. Remarketing. Celebrities. FriendFeed. Friendster. Google Maps. Google Wave. Web Design.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

Occam's Razor

APRIL 13, 2015

The 80/20 rule applies to our use of web analytics tools as well. I recommend that periodically you gather folks around you for lunch, pull up Adobe Analytics on the big screen in the conference room, let each person expose one hidden report or feature. Google Analytics Shortcuts: Save Your Complex Views. This hurts my feelings!

Analytics 60

Analytics Web eCommerce Metrics 60

www.vccafe.com

MARCH 11, 2013

Use their api to handle payment related stuff. Rovi API has everything you need for information. Rdio provides the music and the player via an API. Box API lets you store files dynamically! Camera, video, and most of the APIs described above for web Tools). Google Analytics. Google Geocoding API.

Software Review 53

Software Review Technical Review Startup 53

Occam's Razor

OCTOBER 19, 2010

What is the first thing you want when you think about web analytics? recommending tools for the complete web analytics 2.0 Disclosure:] I am the co-Founder of Market Motive Inc and the Analytics Evangelist for Google. Web Analytics 2.0. This blog post is about web analytics 2.0. Of course tools. Don't be.

Analytics 135

Analytics Web Non-Compete Campaign 135

Duct Tape Marketing

JULY 21, 2017

I am not speaking about those paid advertisements or reviews on popular blogs that you have been orchestrating. Using these metrics you can cover every side of your social reputation management plan, all from a single dashboard. On one hand it is one of the most celebrated analytics and social tools on the web.

Social Media 73

Social Media Reputation Widget Search 73

mashable.com

SEPTEMBER 14, 2011

While the aforementioned example may not fit every startup, regardless, you need to have an actionable, scalable business model with measurable metrics (downloads, customers, etc.) They may also contribute code to the community that comprises the backbone of their technology. in place before you expand. All Rights Reserved. startupcto

France 77

France Marketing Social Media Startup 77

steveblank.com

JULY 8, 2011

Poplytics – online surveys and analytics AskYourTargetMarket – market research surveys SurveyMonkey - granddaddy of on-line surveys Amazon Mechanical Turk – you can set up a question and get answers PickFu – A/B testing $5 for 50 opinions Collaboration Dropbox – store, sync, and, share files online.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Austin Startup

AUGUST 18, 2010

I propose the following metric: inclusion at the South by South West (SXSW) Conference ! As businesses become increasingly skilled at using social media for advertising and brand building, the next round of technologies are emerging — technologies that will put real-time social data to work in all corners of the business.

Semantic 86

Semantic Web Wiki Guatemala 86

Occam's Razor

JANUARY 21, 2009

If you buy into measuring Visitor Behavior then another fantastic metric to measure your campaign "conversions" is Visitor Loyalty. If you are a non-profit like NTEN (the "craigslist of non-profits") then use Visitor Loyalty metrics to measure success of your AdWords campaigns. They will love you more.

Analytics 75

Analytics Conversion Campaign Metrics 75

Up and Running

FEBRUARY 19, 2015

The creation of user personas can aid marketing activities, allowing you to appeal to the right group of people, which is great for advertising and content marketing. Google Analytics Demographics. To set up the demographic reporting, you need to: Change the Google Analytics tracking code on your pages from ga.js

Customer 60

Customer Analytics Search API 60

VC Cafe

JANUARY 16, 2011

Mobile analytics – measuring the impact of mobile and increasing customer engagement (Check out G-Stat). i-nigma was successfully deployed by hundreds of enterprises, among them operators, advertisers, integrators and solution providers. Data mining-based Customer analytics. Aerotel Medical Systems. GoNet Systems.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

blog.expensify.com

APRIL 24, 2012

You’re also living in an anti-Microsoft fantasy land if you think that all things that need to be done can be done with widgets and APIs provided in.Net. This is why I loathe interviews – way too many idiots advertising for programmers out there. NET is a Framework (APIs/ABIs and Runtime), not a language.

Java 107

Java PHP Software Review Coder 107