article thumbnail

Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Based on results of value identified for Facebook, optimize their advertising mix strategy for future product launches. Our sections are: #1: Facebook Advertising/Marketing ROI Challenge: You're Thinking Wrong. #2:

Metrics 165
article thumbnail

From Subscribers to Revenue: A Tactical Guide To Mastering Newsletters

Duct Tape Marketing

Our deep dive into the world of email newsletters unveils tactical strategies for transforming subscribers into revenue-generating assets. Russell shares invaluable insights on the resurgence of email newsletters. Discover the resurgence of email newsletters as a dynamic tool for content marketing and direct response promotion.

Revenue 76
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

"We're putting a 'Retweet' button inside the product to encourage viral growth.". We'll have an email address so people can communicate with us without picking up the phone.". This is the viral step: Having trialed the tool, the stranger might use it herself, then more people find out about it, and so forth. Advertising ??

article thumbnail

30 Entrepreneurs Reveal the Pivots They Are Making in Their Business in 2023

Hearpreneur

I intend to release one study every three months, which I'll send to journalists in the hopes of generating viral attention on social media. I believe that if I can have one piece of content go viral every three months, not only will I be able to develop more links but also raise my brand's recognition. 6- Email marketing.

article thumbnail

7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Display advertising.

article thumbnail

How To Maximize The Power Of Newsletters

Duct Tape Marketing

He’s the Founder of theCLIKK, an email newsletter about digital marketing. Key Takeaway: Newsletters have made a comeback by combining email marketing with content marketing and direct response promotion. 20:20] Do you feel like you have a different relationship as an advertiser because of the relationship with your readers? [21:34]

ChatGPT 90
article thumbnail

Be Shareable

YoungUpstarts

The year was 2015 and my company, Shareability, had already been behind some of the biggest viral hits of the past few years. The resulting video, “Ronaldo in Disguise,” became an immediate viral sensation. Going Viral. There was a time when “viral” simply referred to, well, viruses. The shoot was on. This is so cool!

Viral 127