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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Based on results of value identified for Facebook, optimize their advertising mix strategy for future product launches. Our sections are: #1: Facebook Advertising/Marketing ROI Challenge: You're Thinking Wrong. #2:

Metrics 165
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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

A blog is basically a journal (“web log”) that is published on the web. Social networks. This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad. Viral marketing. Viral marketing costs real money, but is often worth it.

Internet 224
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Marketers Focus More Attention on Mobile Gaming

YoungUpstarts

Consumers now come to expect the ability to complete nearly all daily tasks via their smartphone whether it be sending emails, browsing the web, watching videos or even paying for products. Here are just a few ways that might be manifested in 2015: More Brands Advertising. Social Integrations.

Mobile 100
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How to create a sustainable social media strategy for your startup

The Next Web

Zappos has found great success by keeping social media responsibilities horizontal and flexible. Zappos assumes everyone in the company is on social media and trusts them to participate in growing the brand. Prioritize social networks. Its social media and editorial advertising strategy clearly put the product first.

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[Review] The Social Customer

YoungUpstarts

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers?

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Critical Marketing For Startups

YoungUpstarts

If you choose not to hire a professional web developer for your site design, consider some of the business websites that you have visited as a customer. Poorly chosen text colors that make them difficult to read, third party advertisements, and unnecessary graphics that slow down the site and get in the way of the customer should be avoided.

Marketing 153
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Six ways to make your site-app-product go viral.

Berkonomics

Not every new game-related site is a Steam, and surely not every social network is a Facebook. Discord is a great example of a company going viral mostly from word of mouth. How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral?

Viral 62