Austin Startup
SEPTEMBER 19, 2017
This post is written with B2B startups in mind, but should be generally applicable. For startup founders, it’s never too early to start thinking about putting together a target market advisory board. Having a target market advisory board is also helpful come fundraising time.
Duct Tape Marketing
DECEMBER 15, 2022
20:02] Could you talk a little bit more about this idea of being a sounding board and how that differs from an advisory board or an actual board? [21:22] And then one we like to call the sounding board, which is the small five to seven people. That's either your advisory board or their own advisory board.
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Duct Tape Marketing
JUNE 7, 2023
So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. My ask would be the next time you do or say something on behalf of the customer, like I've got a customer advisory board. Do you have an employee advisory board? Is the paper bamboo? Is the product and service good?
The Next Web
JULY 8, 2013
My startup is a B2B platform, we feel that we are the best in the world in creating social reviews and pushing the user-generated content to social media, emails and search engines to drive more sales and leads to the website. 8 are in R&D, 1 product, 1 customer support, 1 biz dev, 1 marketing and 1 administrative.
Austin Startup
MARCH 2, 2019
But I would argue in B2B SaaS (Software as a Service) businesses if you really know the market?—?and And Dean became our first Advisory Board member of many. [Editor’s note: Since I wrote this, Compare Metrics was renamed Edgecase and was acquired by GroupBy in Canada. I served as Chairman leading up to the acquisition.]
Duct Tape Marketing
APRIL 11, 2022
Exclusive Content or Advisory Board You can create exclusive content or an advisory board of your champion customers. For example, the advisory board could facilitate a quarterly meeting to brainstorm ideas on topics such as expand your target market or unique ways to broaden your customer reach.
Austin Startup
MAY 29, 2019
I think any SaaS startup would be wise to identify if their B2B market has a natural network effect to tap into. for example, check out The Entrepreneur’s Essentials #14: Selling to the “Cool Kids” , and I suggest hiring some great evangelists as full-time and part-time employees and also as Advisory Board members?—?check
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