Austin Startup

SEPTEMBER 19, 2017

This post is written with B2B startups in mind, but should be generally applicable. For startup founders, it’s never too early to start thinking about putting together a target market advisory board. Having a target market advisory board is also helpful come fundraising time.

Advisory Board 48

Advisory Board Sweat Equity Marketing Vertical 48

Duct Tape Marketing

JUNE 7, 2023

She is the global customer growth and innovation evangelist at Salesforce and the Wall Street Journal bestselling author of Growth IQ. Key Takeaway: Prioritizing the employee experience alongside customer experience drives business success. 06:25] In most companies, the customer interacts with their employees. [06:25]

Employee 76

Employee Technical Review Advisory Board Sales 76

Occam's Razor

JANUARY 20, 2010

End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. Is the customer intent contained in the keywords telling you how to change / improve the page? The basic techniques you use to do search engine optimization between b2b and b2c do not change all that much.

Analytics 90

Analytics Search SEO Metrics 90

Austin Startup

MARCH 2, 2019

Speak with potential customers, speak with industry experts, speak with potential partners?—?validate Editor’s note: Since I wrote this, Compare Metrics was renamed Edgecase and was acquired by GroupBy in Canada. But I would argue in B2B SaaS (Software as a Service) businesses if you really know the market?

Advisory Board 51

Advisory Board Cofounder Greece Bootstrapping 51

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

B2B 42

B2B Metrics Marketing Startup 42

The Next Web

JULY 8, 2013

My startup reached product market fit, meaning that customers love our product and we are actually producing value for them. 8 are in R&D, 1 product, 1 customer support, 1 biz dev, 1 marketing and 1 administrative. More customers means more requests: The more customers we get the more requests for features, customization and so on.

Advisory Board 128

Advisory Board API Cofounder PPC 128

Startup Lessons Learned

OCTOBER 23, 2009

Lessons Learned by Eric Ries Friday, October 23, 2009 Case Study: Using an LOI to get customer feedback on a minimum viable product How much work should you do on a new product before involving customers? But other times, the right way to learn is actually to show a product prototype to customers one-on-one.

San Francisco 144

San Francisco Customer Wiki Lean 144