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Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

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10 Entrepreneurs Reveal the Business Model That’s Best for Their Business

Hearpreneur

1- Our business model is a mix of B2B & B2C Photo Credit: Jordan Adair The business model for my e-commerce wholesale clothing venture revolves around a combination of B2B (Business-to-Business) and B2C (Business-to-Consumer) channels. Don’t forget to join our #IamCEO Community. Tell us in the comments below.

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Increase Repeat Purchases with Cohort Analysis

ConversionXL

Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Where loyal customers come from is important for social media management , ad placement, partnerships, affiliate links , media features, etc. The second relies on retention. The second type is winning.

Retention 126
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Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

If you use a link please consider using: [link] That link has an affiliate code, all proceeds of which go to the above mentioned charities. The prize is a delight, you get to win a pack of seven books on online marketing & social media: Six Pixels of Separation , The New Community Rules , The Whuffie Factor , Trust Agents , Crush It!

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13 Essential Digital Marketing Metrics & KPIs to Measure Performance

ConversionXL

Traffic from direct links, such as an affiliate link or news source. High referral traffic is an indication of strong affiliate links or media coverage. Consistently generating a high level of social traffic indicates an engaged and loyal community. Therefore, direct traffic is likely to be from loyal and/or engaged users.

Metrics 105
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

To learn more about this space, I suggest join an online community I co-founded, PEVCTech. . Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. The 11 Steps of Investing in Private Companies.

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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Use this space to show your customers they are a valued part of your community. . via B2B Marketing Alliance ]. Acknowledging birthdays: Image source. Or asking for feedback: Image source.

Email 136