steveblank.com

JULY 8, 2011

I know that in B2B world you are dead in the water without CRM tool… We are using our own stuff – [link] Reply Josh , on February 28, 2011 at 12:12 am said: Thank you for all the great links, how can i get an invite to quora? Simple editing. Reply Jarek , on February 27, 2011 at 11:51 pm said: What about CRM?

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

MAY 27, 2022

B2B demand generation focuses on ROI. Research from ON24 shows that 95% of B2B marketers now use webinars for lead generation. Having launched an open affiliate program that paid 30% commission for the lifetime of the customer, ConvertKit built a loyal customer base that was growing with the company. The metrics.

Demand 115

Demand Affiliate Audience Leadership 115

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Point Nine Capital uses Qwilr to create modern, mobile-native collateral. It sounds simple; however, very few asset managers actually do it.”

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Genuine VC

NOVEMBER 5, 2012

In only a few short years, the strong pillars of the local Internet scene, like Lycos & CMGI (+ affiliated companies), had fallen away and been rendered irrelevant. Reactions when I told people I was an “internet entrepreneur” ranged from smirks to blank stares. And that certainly wasn’t the case when I moved back here in 2004.

Boston 206

Boston Internet Entrepreneur .Net 206

Occam's Razor

NOVEMBER 13, 2009

Chapter 9 Emerging Analytics: Social, Mobile, and Video. Mobile, twitter, blogs, videos etc are just so darned hard to measure and so much changes every few hours that I had to really really work hard to find the essence of each and then make specific practical measurement recommendations that will stand the test of time.

Analytics 71

Analytics Web Technical Review Metrics 71

Agile VC

MARCH 30, 2012

Their first revenue stream is simply inserting affiliate links to e-tailers into the pinboards that users create. There are countless B2B companies pursuing big data opportunities as well, and at NextView we think this is an incredibly exciting area of innovation. Read More ».

Business Model 113

Business Model Silicon Valley Advertising B2B 113

www.vccafe.com

MARCH 11, 2013

VC Cafe covers early stage Israeli and European tech & mobile startups. Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Seed Startups.

Software Review 53

Software Review Technical Review Startup 53

Occam's Razor

JULY 22, 2013

For example, they don't account for a smart company's ability to form relationships at scale via mobile, social platforms with past, current, and, most importantly, future customers. One of their three key areas of innovation and focus is Mobile. But Walgreens does have a mobile app. Everything you might expect.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

APRIL 22, 2015

Let’s say you run a B2B site, and drive your visitors toward a quote request page. B2B and B2C. SaaS, ecommerce, lead gen, affiliate models. Note: You must look at the one device category at a time – so apply a device segments first: desktop only, tablet only and mobile only.

Analytics 48

Analytics Technical Review Conversion Framework 48

Occam's Razor

APRIL 25, 2011

Why not keep sending emails / spending on AdWords / running affiliate programs / buying display only on MSN. Not having a fast, functional, incredible mobile-friendly website. billion mobile phones. What's your excuse for not spending a few dollars making your site mobile-friendly? We hate change. Super lame!

Marketing 126

Marketing Flash Analytics Web 126

Occam's Razor

FEBRUARY 10, 2016

It pains me how critical it is to know what the heck we are solving for with our analytics, and how few people identify goals for their website (mobile or desktop). In your case it could be tied to a number of other things that make you money on your mobile or desktop website. We see this everyday. "Analysts"

Analytics 60

Analytics eCommerce Metrics Acquisition 60

Occam's Razor

FEBRUARY 20, 2012

Disclosure: I'm not affiliated with nor do I know anyone at Credit Karma.]. Affiliate links (Take Offer, Compare Rates) that link to other sites from which Credit Karma makes commissions. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. No credit cards required to sign up! Sign up today!

Web 138

Web Analytics Technical Review Affiliate 138

Occam's Razor

APRIL 21, 2014

Typically this will apply to Paid Search, Affiliates, Email Marketing, Social Media, and Display campaigns. Recently the single biggest reason for a spike in Direct traffic is the massive increase in use of mobile applications by all of us. A huge chunk of social media consumption is via dedicated mobile apps. Josh Thomas.

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

AUGUST 12, 2013

MCA-AMS covers the challenge of attributing accurate impact of our marketing and advertising efforts across multiple devices (desktop, laptop, mobile, TV). So, the campaign could be Social, Organic Search, Email, Display, Affiliate, Referring Site … anything really. Campaign is defined as anything but Direct traffic.

Channel 161

Channel Analytics Campaign Conversion 161

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. They are full of nonsenseware – cross-sells and up-sells, all kinds of seals and logos, irrelevant other products, promotions, mobile app pimping and so much more. I love the social nature of sharing playlists. The suggestions engine they have.

Web 164

Web Design Marketing Security 164

Occam's Razor

JANUARY 9, 2012

With an iPhone there is no friction between me being in your store or on your site (or, omg, getting a mobile geo-targeted coupon from your competitor for 5% off your price while I'm in your store!). Why do Priceline or Expedia mobile apps only do prices? A mobile device!) Especially not people you consider stars.

Marketing 140

Marketing Analytics Web Channel 140

Occam's Razor

OCTOBER 10, 2011

Businesses as in Red Bull and T-Mobile and Johnson & Johnson. They share very specific guidance for businesses of different types (B2B, B2C, A2K) about how to identify the macro and micro conversions and then compute economic value. Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions. " matters!

Social Media 165

Social Media Metrics Conversion Media 165

Occam's Razor

MARCH 23, 2010

Email campaign ideas, content improvement, behavior targeting, testing product prices , hiring a supposedly awesome consultant, using offline calls to action, measuring impact of television on the web, opening a twitter account of a B2B business, doing… Anything you can think of I can do it. Usually for free. Usually at least a test.

Analytics 118

Analytics Web Metrics Channel 118

marketingland.com

JULY 11, 2012

Affiliate Marketing. Further, with a media query we’re likely focusing on a single breakpoint around 480-500px, which results in two layout states — large/desktop screen (1024+px wide) and small/mobile screen (480-px wide). Social Media |. Search Marketing |. Display Advertising |. Analytics |. Email Marketing |. First Time Here?

Email 49

Email Mobile SEO Search 49