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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

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28 Entrepreneurs Reveal the Organization, Communities or Associations they Belong to That Help Support Their Business

Hearpreneur

As an entrepreneur, joining organizations or networking groups can allow you to connect with like-minded people who can provide you with information and support, and refer customers to you. 9- National Federation of Independent Business Photo Credit: Emir Bacic I am affiliated with the National Federation of Independent Business (NFIB).

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Introduction to Growth Hacking for Startups

VC Cafe

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

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Six Good Reasons to Partner with a Competitor

Startup Professionals Musings

Your goal is to find a way to partner with your "competitor" in such a way that both parties can substantially benefit from the other's resources - but without stealing customers or damaging anyone's credibility. Up-sell related products after the initial sale. Cross endorsement. Online, this starts with link exchanges.

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Measuring Incrementality: Controlled Experiments to the Rescue!

Occam's Razor

How do you figure out if you are spending more money reaching the exact same current or prospective customers multiple times? We have to do Email Marketing. We have to have a robust Affiliate network. Maybe it is Affiliate and Paid Search. Like-type as in customers that share certain common attributes.

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Transcript And MP3 Of My $180,000 Website Flipping Presentation

Entrepreneurs-Journey.com by Yaro Starak

I have a few contractors to do the technical side of my work and a customer support person, but that’s it. I didn’t have that contractor doing customer support. I don’t know if you ever thought about the lead acquisition strategy to actually go out and find websites that currently have your target market and make an offer to buy them.