article thumbnail

How to Increase eCommerce Sales — Growth Tips from Industry Experts

Up and Running

What are some of the best business strategies to scale your new eCommerce business ? But what if I told you there’s a way to find the best eCommerce marketing strategies for your business? Proven strategies that will optimize your return on investment (ROI) and are firmly rooted in the methodologies adopted by top eCommerce platforms.

eCommerce 152
article thumbnail

Increase Repeat Purchases with Cohort Analysis

ConversionXL

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. As Alistair Croll and Benjamin Yoskovitz detail in their book, Lean Analytics, cohort analysis has special relevance for the customer lifecycle, enabling marketers. The second relies on retention. Conclusion.

Retention 126
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15 Ideas for Businesses to Start in a Crisis

Up and Running

eCommerce Consulting Company. Help small businesses go online, add eCommerce, and add the right customer service tools to streamline their businesses. Affiliate marketer/Drop shipper. Every eCommerce seller is looking to maximize their sales right now. Laid off from a tech company? Know how to use tech tools for business?

eCommerce 160
article thumbnail

Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

That little bit of extra intent, when compared to other visitor segments, is the reason that conversion numbers (on ecommerce or non-ecommerce sites) for clean direct traffic usually look like these. Make your pages as lean as you can, especially campaign landing pages. Visit 2: Came from Affiliate Campaign click.

Analytics 122
article thumbnail

What is CRM? Customer Relationship Management Explained

Up and Running

CRM applications, often used in combination with data warehousing, eCommerce applications , and call centers, allow companies to gather and access customer information. This can be direct business partners, vendors, or even affiliates that you identify a mutual benefit from sharing data. A CRM is a complex but worthwhile investment.

article thumbnail

How to Use Growth Hacking to Increase Revenue 20x in Just 12 Months

Up and Running

Lean marketing. These may range from joining an affiliate marketing platform to trying new Google AdWords keywords. For ecommerce, this is based on transaction size, commission, and chances of the user returning. See Also: A Complete Guide to Forecasting Sales for Your Monthly Subscription (SaaS) Business.

Revenue 60
article thumbnail

How to Choose the Right Business Model for Your Start-up

Duct Tape Marketing

Affiliate marketers fall into this category as do what are commonly referred to as value added resellers (VARs). Many straight up eCommerce companies, such as JustBats.com, fall into this category as do many eBay and Amazon sellers. The Lean Startup – Eric Ries. In some cases you might even choose a combination of several.