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Social Login and CRO: 9 Things You Should Know

ConversionXL

77% of users believe social login is a good registration solution… …and should be offered by any website, according to the aggregated research published by WebHostingBuzz. Mailchimp, a B2B email marketing platform, recorded a 66% drop in failed logins after introducing social login. Impressive, but since only 3.4%

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9 Things You Should Know About Social Login & CRO

ConversionXL

77% of Users Believe Social Login Is A Good Registration Solution… … and should be offered by any website, according to the same aggregated research published by WebHostingBuzz. MailChimp, the B2B subscriber email management service, recorded a 66% drop in failed logins after introducing social login.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Point Nine Capital uses Qwilr to create modern, mobile-native collateral. It sounds simple; however, very few asset managers actually do it.”

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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

Click on the site link, go browse around, go to their social pages, checkout the mobile app, then write down the six metrics you would choose. Remember: All data in aggregate is crap, segment or suck. They stink when it comes to user experience, even more so on mobile. B2B / Enterprise Sales: Salesforce.

Metrics 141
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270+ Tools for Running a Business Online

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 ClairMail – ClairMail provides account management, mobile payments, customer service, and more, all on your mobile phone.

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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

If you download their mobile app, Krispy Kreme will give you a free doughnut , McDonald’s will give you a free large fries , and Baskin-Robbins will give you a free scoop of ice cream. Also, take a look at this critically important data point , also aggregated by Professor Jay Ritter. The others are all B2B companies.

IPO 82
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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Yes, it’s a bonus that they’re free – I don’t know a marketer alive who doesn’t get the stink eye from their CFO for all the monthly tool subscriptions they use – and even better, they work flawlessly on my mobile phone. Ken Herron is the CMO of Unified Inbox , and voted #2 CMO on Twitter.

Analytics 100