Aggregator Marketing Portfolio PR 
Both Sides of the Table
JUNE 18, 2015
There’s too much PR and too many tech blogs and too many newsletters and aggregators and Twitter summarizers to even try to catch everything that’s going on and equally there’s so much noise that it becomes harder to be heard. One needs to be in during bull markets and bear markets. What is one to do?
Up and Running
NOVEMBER 20, 2014
PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. Over-the-Top Self-Promotion. Press Release Avalanches.
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David Teten
SEPTEMBER 23, 2017
The extreme example of this are algorithmic investors in the public markets, who design algorithms which trade on the designer’s behalf, as opposed to making trading decisions directly. High-frequency trading, algorithmic by its nature, is estimated to account for at least 50% of US equity markets trading volume. . 1) Market fund.
David Teten
DECEMBER 12, 2017
First, we asked VCs about their motivations for improving their technology stack (multiple replies were possible in all questions): What tools do VCs use to market their fund? Creating content and sending it out via newsletters has been one of the most popular ways for VC funds to market themselves.
Gust
JANUARY 4, 2012
How much is it worth investing in cultivating and enforcing an IP portfolio ? Later stage companies have some additional concerns: What favorable impact could IP have for PR, marketing and investor relations purposes, or as an attraction to potential acquirors? How much risk do IP issues in the aggregate pose to our business ?
Both Sides of the Table
APRIL 4, 2011
One of the things I discuss the most with the portfolio companies I’m involved with is that “you manage what you measure.”. Usually you have a catch-all bucket for “direct” or similar that often came through PR or word-of-mouth. How many social networks, picture sharing sites, new aggregators or blogs can we really spend time on?
Genuine VC
JULY 10, 2012
Reaching a decision between the above two options is a post for another day, but when entrepreneurs select the latter route, they are then faced with the daunting task of navigating the murky waters of the myriad of firms who at least market themselves as active seed venture capital investors.
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