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Hear how the Lean Startup began — and helped one company find success: Episode 2 on Sirius XM Channel 111: Eric Ries and Jon Sebastiani

Steve Blank

My guests on Bay Area Ventures on Wharton Business Radio on Sirius XM Channel 111 were: Eric Ries , entrepreneur and author of the New York Times bestseller, The Lean Startup. At the same time, the jerky manufacturer they had designed their first flavors with decided to make their own jerky. It put us on the map.”.

Lean 120
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The Class That Changed the Way Entrepreneurship is Taught

Steve Blank

That is until 1947 when Myles Mace taught the first entrepreneurship course “Management of New Enterprises” at Harvard Business School. In 1953 Peter Drucker offered an Entrepreneurship and Innovation class at New York University, and in 1954 Stanford’s business school offered “Small Business Management” its first small business course.

Lean 433
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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

In addition to presenting the IMVU case, we tried for the first time to do an overview of a software engineering methodology that integrates practices from agile software development with Steves method of Customer Development. Ive attempted to embed the relevant slides below. What about a hardware business with some long-lead-time components?

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Lessons Learned: About the author

Startup Lessons Learned

Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at There.com, leading efforts in agile software development and user-generated content. While an undergraduate at Yale Unviersity, he co-founded Catalyst Recruiting. November 25, 2009 9:54 AM Danny Wong said. Expo SF (May.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

For Neopets, its simply a side-effect of their game-like product design. Either way, you can use any marketing channel thats available to bring in new customers, including word of traditional advertising, SEO, SEM - wherever you can find prospects who are going to find your product addicting. . Expo SF (May.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

They would make commercials about a new book series, and then run the commercials at times when the TV rates were low (late night, UHF channels, etc) If they got enough orders, they then decided to print the series. Using AdWords to assess demand for your new online. Otherwise they just canceled the orders with some excuse.

Demand 167
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Marching through quicksand

Startup Lessons Learned

Or follow all of the New York Times columnists equally? This is good news for everyone except those who have huge legacy investments in large-batch distribution. Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media).