Steve Blank
MARCH 15, 2017
It dawned on me that we had a department full of people with titles describing process-centric execution while we were in environment that required relentless agility and speed with urgency. But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. The same was true for PR.
Both Sides of the Table
NOVEMBER 27, 2011
when is the right time to go big with PR? 11:00 Mark on over-hyping PR. 42:20 Did agile development influence you? 57: 00 How do you rectify company mission and customer demand. 57: 00 How do you rectify company mission and customer demand. should companies do spreadsheets / plan / have a hypothesis for success?
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Hearpreneur
OCTOBER 25, 2023
From crafting a compelling brand identity to mastering digital marketing, it's a multifaceted journey that demands careful planning and execution. Thanks to Danielle Sabrina, Society22 PR ! #3- Building a successful e-commerce and business venture requires a strategic approach that encompasses various elements.
Startup Lessons Learned
APRIL 25, 2011
It may be hard to remember that there was a time when people in the agile software development community thought Lean Startup was incompatible with agile practices. No BS, no vanity metrics, no launches, no PR. As always, our rule is by entrepreneurs, for entrepreneurs.
Steve Blank
APRIL 9, 2009
But what I wanted was an agile marketing team capable of operating independently without day-to-day direction. To do that we will create end-user demand and drive it into the sales channel, educate the channel and customers about why our products are superior, and help Engineering understand customer needs and desires.
Hearpreneur
JANUARY 26, 2022
Thanks to Kevin Burke, Extension PR ! #7- With more of us working from home and placing more demands on our bandwidths, faster internet with increased capacity for file sharing and uninterrupted Zoom conversations is the natural next step. Think of the agility that comes with CAI, etc. 7- 6G will rule. Keep an eye on this.
Up and Running
JANUARY 25, 2018
Digital businesses need to be agile and reactive too. See Bplans article on demand validation for a more detailed look at how to do this. You may have been told that the more detail you can include in your business plan, the better, but this is not necessarily the best strategy for everyone.
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