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Requests for Startups in 2024

VC Cafe

Companionship Differentiated value prop vs. generalist chat products – AI companion products hat specialise in content that mainstream models aren’t good at (or don’t allow), like fictional role plays or erotica. Complex transactions move from services ?

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The “Curse of Knowledge”: How Expertise Can Hurt Marketing

ConversionXL

The advanced technical knowledge of university professors in engineering and science, for example, makes it harder for them to teach first-year students effectively. For marketers in B2B sales, the challenge increases. As noted before, B2B brands often serve advanced technical practitioners and C-Suite decision-makers.

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Voice Search Strategy: Surviving (and Thriving) in Ecommerce and B2B

ConversionXL

Are there use cases for voice search in B2B? They range from straightforward technical optimizations to complex, long-term efforts to differentiate through a superior consumer experience. Instead, a good chunk of all searches are becoming voice searches on mobile phones and—important for B2B—desktops.”. This post has answers.

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How to Balance AI Magic with Human Expertise

Duct Tape Marketing

Jeff is a data-driven search engine marketing executive with 20+ years of experience in the search industry. He is focused on helping content marketers, search engine marketers, agencies, and e-commerce managers build topical authority, improve content quality and turn semantic research into actionable insights.

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4 Ways to Improve Your Online Storefront

Up and Running

B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 SEO, or search engine optimization, makes your website and its content more visible to search engines. In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5

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Account-Based Marketing Software & Tools

ConversionXL

Given the number of people involved in B2B decisions, account-wide coverage has value in addition to one-to-one targeting. That’s only one segment of the B2B market. target account marketing in B2B segment,” wrote one user ), MRP has tried to differentiate based on how it selects and delivers ad content. Image source ).

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5 Simple SEO Copywriting Tips For Small Businesses

Duct Tape Marketing

A 2016 Content Preferences Survey Report stated that 47 percent of respondents (B2B) indicated they viewed three to five pieces of content before engaging with a sales rep. Using keywords to help search engines understand what the content is about. When we use Google, Bing, Yahoo or any other search engine, what do we do?

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