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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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How B2B Brands Can Generate More Website Traffic

YoungUpstarts

B2B marketing has some crossover with B2C marketing, but when it comes to traffic generation, the tactics for those companies that target other businesses are significantly different. Never forget that pleasing an algorithm can often mean that you forget your actual audience. Email Campaigns: Dos and Don’ts.

B2B 138
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Building A Strong Social Media Strategy For Business Growth

Duct Tape Marketing

Building A Strong Social Media Strategy For Business Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Andrew Barlos In this episode of the Duct Tape Marketing Podcast , I interview Andrew Barlos. He is the Head of Marketing at Loomly, a leading social media management platform. Like this show?

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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

Algorithmic segments. Marketing campaigns. Are people coming from an email campaign? Which campaigns specifically? A media owner might segment its readers into “entertainment” vs. “politics” vs. “gossip” and make those segments available to buy against. Algorithmic segments. Acquisition segments.

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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

To give you an example, we had a page that was optimized around the keyword SEO campaign, so John when you think of someone searching for SEO campaign, what do you think they are looking for? People searching for SEO campaign were landing on it and they wanted what you said. It didn’t need to be in the algorithm anymore.

SEO 60
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How SEO Has Evolved Over The Years

Duct Tape Marketing

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 19:15] On SEO-related sites, how valuable are signals in social media — meaning people linking to you on social platforms like Twitter? [20:41] A lot of it depends on whether you're B2C or B2B.

SEO 89
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How To Build Trust, Increase Authority, And Rank High With Google

Duct Tape Marketing

As technology and algorithms are constantly changing, the world of SEO as we know it continuously evolves along with it. 19:15] On SEO-related sites, how valuable are signals in social media — meaning people linking to you on social platforms like Twitter? [20:41] A lot of it depends on whether you're B2C or B2B.