Both Sides of the Table

APRIL 23, 2011

Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. It has become a short form premium destination that is verticalizing content in category channels. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30).

Vertical 265

Vertical Curation Boston Burn Rate 265

ConversionXL

JUNE 20, 2019

Simply sign up using your Google account, create a channel , and upload your video files. Many occupy the Featured Snippet box, with snippets selected algorithmically. Suggested videos encourage people to increase their watch time not just on your channel but on the platform as a whole. billion videos per month.

Hosting 127

Hosting Video Technical Review Software Review 127

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

ConversionXL

NOVEMBER 8, 2018

Still, the queries that continue to shift from text to voice are not distributed evenly across all topics. In search results, earning the answer for a voice query depends largely on the implementation of SEO best practices. If changes to product listings fail to increase them, Amazon’s algorithms are unlikely to boost your visibility.

B2B 100

B2B eCommerce Search Technical Review 100

Occam's Razor

OCTOBER 14, 2014

Finally, one small bonus, if you are amongst the absolutely most sophisticated Analysts/Marketers in the world, you'll create desired targets for your Assisted Conversion performance… Most companies continue to use the awful last-click attribution model (see more: Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models ).

Analytics 133

Analytics Vertical Metrics Web 133

VC Cafe

MARCH 15, 2016

Building on my experience of being part of a team that did exactly that for Dropbox in Europe, I will attempt to demystify the process and hopefully give a starting point, from which any founder can start building a distribution engine that creates happy customers.

Sales 60

Sales Marketing Sales Cycle B2C 60

Women Entrepreneurs Can

OCTOBER 9, 2022

Unfortunately, most modern marketing budgets don’t stretch far enough to allow companies to explore every possible distribution channel simultaneously. To maximize your returns, you should pick the channels wisely. Find specific sub-channels (like YouTube channels, social media groups, advertising on Tiktok , etc.)

Marketing 52

Marketing Social Media SEO Mobile 52

ConversionXL

NOVEMBER 11, 2015

Cons: Measurement of acquisition channels appears to be a mute point with Clicktale. By this I mean to say that getting completion rates of tasks by marketing channel is not a part of the tool. As such, multi-channel analysis and attribution modelling is non-existent in the platform. Why is it taking 15 seconds to calculate 3.5

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Duct Tape Marketing

MAY 30, 2017

Within the inbound marketing world, content marketing has replaced antiquated forms of link building as it relates to SEO. Content marketing aligns well with Google’s algorithm because of the value it provides. The importance of content distribution channels. When it comes to SEO, blogging is a must!

Marketing 56

Marketing Distribution SEO Channel 56

Duct Tape Marketing

MARCH 28, 2018

We definitely do that, but we don’t … The more people prepare, at least in our process, generally speaking, the worse they do because they don’t even know how to prepare, so we’ve structured our … Our process is really structured and algorithmic almost on our side, but we take all the burden on. Tucker Max: Yeah.

Distribution 61

Distribution IP Audience New York 61

Occam's Razor

APRIL 23, 2012

Choose the right metric and they'll create the most glorious digital experience in the universe, the perfect acquisition campaign, the most amazing customer service channel. Bonuses have been distributed. Working ever harder on understanding your content, CMS and business strategy to do ever better SEO and PPC.

Metrics 152

Metrics Analytics Search Channel 152

ConversionXL

APRIL 3, 2019

What to do with AI: Predict churn ; Identify which offers to send to an individual; Accelerate innovation; Personalize content; Account-based marketing ; Algorithmic attribution; Forecast future lift; Predict blame. Fit for the test: Normal tests assume independence and that error is normally distributed. SEO testing (DistilledODN).

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

Occam's Razor

FEBRUARY 9, 2015

she will look at all her observations of other supermarkets on Earth, on other planets, and do her best to give your the best normalized, indexed, algorithm'ed number. The two exceptions are… I tend to dip in and out of my Raven subscription (primarily because I tend to dip in and out of SEO analysis needs).

Metrics 60

Metrics Analytics Non-Compete Search 60

ConversionXL

JUNE 19, 2019

Key Messaging: define the core messages and unique value proposition that you’ll communicate across every asset and channel. Create Assets: align your assets and channels to the stage of the buyer’s journey. Viola Eva: “Using Algorithmic Content Analysis for High-Impact SEO Upgrades”. Launch: set the campaign live.

Agile 90

Agile Analytics Algorithm Software Review 90