Remove Analytics Remove Business Model Remove Customer Development Remove Marketing
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How To Build a Web Startup – Lean LaunchPad Edition

Steve Blank

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. Read Business Model Generation pages 1-72, and The Four Steps to the Epiphany Chapter 3. Lessons Learned.

Lean 333
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From Idea To Execution: Building An Efficient Workflow For Your New Venture

The Startup Magazine

This isn’t just about having a eureka moment; it’s about understanding the problem you’re solving and why it matters to your potential customers. Take the time to research your market, identify your target audience, and refine your idea until it’s both good and compelling.

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Blowing up the Business Plan at U.C. Berkeley Haas Business School

Steve Blank

It taught lean theory ( business model design , customer development and agile engineering) and practice. Now, 4 years after I arrived at BerkeleyHaas, we don’t teach business plan writing in any of our entrepreneurship classes or in any of our dozens of programs and competitions. Berkeley-wide.

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What You Need To Know Before You Start A Referral Marketing Program – Who Sends The Referrals?

ConversionXL

. “Content”, “Complacent” & “Disgruntled” customers each received fewer portfolio reviews and requests for feedback than the group before it. Understand Your Existing Referral Analytics Before Starting A Referral Program. Why Are They Referring New Customers Completely Unprompted?

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Lean Analytics: The Best Numbers for Non-Tech Companies

Startup Lessons Learned

Analytics spark more questions and discussion than almost any other aspect of the Lean Startup method. If you’re coming to them from outside the tech sector, the language around analytics can be particularly confusing. For those new to analytics, Alistair and Ben have a free Udemy course well worth checking out.

Analytics 167
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Born Global or Die Local – Building a Regional Startup Playbook

Steve Blank

Scalable startups are on a trajectory for a billion dollar market cap. Not all start ups want to go in that direction – some will opt instead to become a small business. has a large enough market that most U.S. Further refinement of Product/Market fit could be done locally by using Value Proposition Design.

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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Are there customers for what you are building? How many are there?