crowdSPRING Blog

MAY 2, 2018

While content marketing continues to dominate as a low-cost, but extremely effective, marketing strategy, 80% of small businesses don’t utilize content marketing. While content marketing continues to dominate as a low-cost, but extremely effective, marketing strategy, 80% of small businesses don't utilize content marketing.

Small Business 73

Small Business Software Review Social Media Marketing 73

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. The configuration of the team was: 1 CEO, 1 Product Lead and a tech team of 6 people.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Occam's Razor

JULY 1, 2008

This post bravely attempts to: 1 ] Highlight the importance of holistic multichannel analytics. Or there are people who will get their tech support question answered and as a result not call you on the phone (saving you $50 it costs you to answer the phone). That's why multichannel analytics is so important. Not impossible.

Analytics 116

Analytics Conversion Campaign Redemption 116

ConversionXL

SEPTEMBER 11, 2014

Cutting out noise and creating a PPC strategy that drives business: It’s the goal of SEM professionals everywhere. site analytics data. Boosting your CTR ( clickthrough rate ) will improve your Quality Score , which in turn improves your Ad Rank which gives you better ad position & lowers your CPC ( cost-per-click ).

PPC 114

PPC Matching Technical Review Search 114

Duct Tape Marketing

JANUARY 6, 2021

Marketing mistakes can cost your business a lot of lost revenue. As the business owner, your attention should be focused on leading, pitching your products/services, and managing your big picture operations. . Critical thinking —they’re inquisitive and analytical. Solid knowledge of website and marketing analytics tools.

Hiring 82

Hiring Management Marketing Social Media 82

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48