Remove archives category things-i-like
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Article Marketing and the Power of Human-Approved Article Directories

The Startup Magazine

I recently began looking into article marketing as a method of search engine optimization. For an experiment, I wrote an informational article related to the product a friend of mine manufactures, and submitted it to human-approved articles site, HubPages. I also shared my article on social media, which helped generate traffic.

Marketing 158
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. All of this is usually a bad idea.

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What I’ve learned from seeing 20k company pitches

Hippoland

I just passed my 2 year mark at 500 Startups. Here are some learnings and what I immediately think about when I see a pitch: 1) Ideas are a dime a dozen…AND it’s important to stand out. This isn’t a bad thing but it means that you need to go in with the mindset of figuring out how to stand out. 2) Speed matters.

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

I would discover that there was a more effective alternative in building a marketing department than hiring traditional marketers with MBA’s. I set up an advisory board as a vehicle to get these industry experts engaged with the company and product.

Engineer 198
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36 Stocking Stuffer Ideas For Your Little Entrepreneur

Up and Running

I don’t have children yet but when I do, I know I’m going to want to make sure they’re intelligent, creative, compassionate, and self-confident—probably what every non-parent hopes for, right? Wishful thinking aside, I do still want to raise children who feel the world is their oyster. Rory’s Story Cubes: .

Stock 60
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Referrals: Worth Their Weight In Gold or Passing The Buck.

Tim Keane

  If I'm doing the referring it carries my implied endorsement of the person and venture being referred.  Because I value the relationship with people I know, I most probably will add some color to the "why" and explain what I think the benefit might be.  « | Main. It depends.

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“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

One of the things he mentioned was that when it came to decision-making he still tended to think and act like an engineer. And he recognized it was making his startup feel and act like a big ponderous company. It’s a perfect example of what I had in mind. The same is true in your company.