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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

Link has a summary of his argument plus a great video). Everything we were taught pre-Internet is still relevant. They had a viral promotional technique that encouraged your friends to download their app to watch a video they posted and a channel (Facebook) that was trying to grow its video audience. Underbelly.

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7 Ways Entrepreneurs Can Use Video To Grow Their New Business

Duct Tape Marketing

7 Ways Entrepreneurs Can Use Video To Grow Their New Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Properly designed and produced videos are an amazing way to build strength behind any marketing campaign. Viral Video Marketing. Use Your Videos to Introduce Yourself.

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Video SEO Secrets: Drive Organic Traffic with Videos

Women Entrepreneurs Can

If a picture is worth a thousand words, could a video be worth a million? It’s possible, especially if you’re employing best practices for video SEO. It’s important to know how to drive organic traffic through your videos to truly harness the power of video content. What Is Video SEO?

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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively. Read everything you can about viral marketing. There is TweetDeck to help you use Twitter, and YouTube for video sharing. What’s the problem?

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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

This article will discuss how to conquer the following unpaid channels to enjoy serious returns and long-term profitability from your cannabis advertising efforts: Search Engine Optimization (SEO). Focus each article you post on one topic and cover everything there is to know about that keyword or phrase. Video and voice search.

SMS 101
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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

Whereas a blog post needs just a computer to type, a video requires an understanding of lighting, audio, storytelling, editing, and community building. In this article, I’ll show you how to turn YouTube into a core part of your marketing efforts. The best performing content will include all three styles in one video.

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How Product Videos Can Help Your Business

YoungUpstarts

The Internet is filled with videos these days, including those that start playing automatically as part of a website’s background. This is because a lot of people simply don’t have long enough time while surfing the web to read long product descriptions and articles. Reach More People More Easily. Non-Stop Exposure.

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