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B2B Influencer Marketing: 4 Strategies that Move the Needle

ConversionXL

That’s especially true for B2B marketers. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

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How To Build Trust, Increase Authority, And Rank High With Google

Duct Tape Marketing

More About The Certified Marketing Manager Program Powered By Duct Tape Marketing: Learn more here. Like people think of, well, I'm optimizing my website, so I'm moving the HTML tags around or I'm moving the elements around or, um, adding words like adding my keywords and, and that's, what's gonna make all the difference.

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How to Create More Engaging Newsletters That Connect With Customers

Up and Running

Email marketing still is the channel of choice for most marketers at the end of the day. That could be why roughly 83 percent of B2B companies currently use email newsletters for marketing. If you keep at it, you’ll have a successful email marketing channel before you know it. Experiment and test things.

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Why Your Startup's Name Matters

mashable.com

.” The name is important for discoverability , whether in Google searches (10% to 50%+ of site traffic, depending on the category), the App Store (especially painful in iOS6) and other text-based discovery channels. Subscribe to the Business channel. Programming and Web Development Lists. Contributors. 12 followers.

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7 A/B Testing Resources for Startups and Solo Developers

mashable.com

Genetify gives you a JavaScript library for conducting A/B tests on your site’s CSS, HTML and JavaScript variables. Then, the program “trains&# the tests as time goes by, adjusting based on users’ actions and predetermined desired actions. Web UI Designer/Developer (HTML/CSS). OpenTable Seated 15.4

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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

While they do offer now WYSIWYG editing, it is still at its best with manual HTML overwrite. Cons: Measurement of acquisition channels appears to be a mute point with Clicktale. By this I mean to say that getting completion rates of tasks by marketing channel is not a part of the tool. QA is less than ideal.

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Startup Resources

www.vccafe.com

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Cheat Sheets : Equip youself with HTML/CSS cheatsheets! High Quality, and open sourced! Posterous â??