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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in.

B2B 150
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We are Adding a Principal to Our Investment Team

View from Seed

You have 5-10 years of professional experience as a technology operator, founder, and/or investor. You have an edge in the highly competitive world of early stage investing that comes from some combination of your experience, industry knowledge, and personal network. You act as an “ invited guest.”. You are hungry.

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How We are Investing Through The Covid Correction

View from Seed

Founders do not have this luxury. Most founders are going through hell right now, and that is not going away any time soon. For investors and founders, the next several years are going to be very different. Pre-seeds will be tougher as investors gravitate more towards proven founders or folks within their existing networks.

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The NextView Ventures Manifesto

View from Seed

It occurred to me that although we mentioned our new thematic approach when we raised our last fund in 2017, we haven’t really shared a broader manifesto about how we are approaching the early stage market. It’s been an interesting several years in the early stage venture eco-system, and the sands have shifted considerably.

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Dispense: Building the Transaction Layer of an Entire New Industry

View from Seed

Dispense is a B2B software company, focused on transaction software specifically designed for the cannabis industry. In recent years, cannabis has emerged as a legal industry, and thus, companies operating in this new market have often had to find or build new software stacks in order to operate their businesses.

Cofounder 234
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How to Build a Beloved Product Without Email Marketing

ConversionXL

My co-founder and I consider his sister to be a trusted confidant. To give you some context, my co-founder and I operate a website called Solitaired , which ties classic card games to brain training. So when she told us that she’s uncomfortable providing her email address to companies—including ours!—and

Email 151
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Dispense: Building the Transaction Layer of an Entire New Industry

View from Seed

Dispense is a B2B software company, focused on transaction software specifically designed for the cannabis industry. In recent years, cannabis has emerged as a legal industry, and thus, companies operating in this new market have often had to find or build new software stacks in order to operate their businesses.

Cofounder 202