Occam's Razor

JANUARY 20, 2010

I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. How do you measure success of a online webinar? Do your happy dance!

Analytics 90

Analytics Search SEO Metrics 90

Seeing Both Sides

AUGUST 16, 2012

Last week, I wrote about Akamai , a company with strong network effects that successfully transitioned from a single product to build a platform that garners over a billion dollars in revenue and is now a core part of the Internet’s fabric. Going B2C was daunting and not in our core DNA,” Kaufer remarked. Magical, really.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Brandanew

AUGUST 13, 2015

And with so many digital channels, platforms, and opportunities, this is indeed a recurring worry, especially for small businesses and startups. In a world driven by social media mentions, reviews, and a Google search before you buy anything, it’s not hard to believe that your customers (B2B or B2C/ Pens or Cars) are looking you up.

Small Business 100

Small Business Marketing Software Review B2C 100

Occam's Razor

JANUARY 28, 2013

The suggestions engine they have. There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Then they match it back to their rules engine that serves me the best options. A really nice way to do a multi-channel strategy. Everyone on the Internet loves speed. It is such a cool service.

Web 165

Web Design Marketing Security 165

David Teten

DECEMBER 3, 2019

Meyler Capital is taking the analytical rigor of modern internet marketing and applying it to fund marketing. . A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . ff Venture Capital hired two full-time engineers to build out Totem. Fincura specializes in serving lenders.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Reid Hoffman

AUGUST 17, 2021

Greylock investor Sridhar Ramaswamy , who co-founded search engine startup Neeva , says it’s more important for startups to think about creating a product that is useful and resonates with people before worrying about whether a large incumbent is doing it. Costco, it turns out, is the ultimate subscription engine. How did HBO innovate?”

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

Greylock investor Sridhar Ramaswamy , who co-founded search engine startup Neeva , says it’s more important for startups to think about creating a product that is useful and resonates with people before worrying about whether a large incumbent is doing it. Costco, it turns out, is the ultimate subscription engine. How did HBO innovate?”

Cofounder 69

Cofounder Differentiation Search Advertising 69

Occam's Razor

MAY 20, 2013

Part of the reason is that even if you work for a multi-channel company you are likely in the "web," "interactive," "internet," or "digital" division. Digital advertising and marketing is a key part of ZQI's multi-channel acquisition portfolio. Macro Business Context: The Big Deal.

Analytics 140

Analytics Aggregator Channel B2B 140

Occam's Razor

JULY 22, 2013

Then there is Agile for engineering. Identify gaps in our content/engagement/channel strategy on the web, 2. Is this all we can accomplish from display advertising on the Internet? You might also get asked this question: Wait, don't we have Facebook, Twitter and Google+ channels? And really the list is too long.

Framework 164

Framework Marketing Metrics Audience 164

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Cracking The Code. Friday, October 10, 2008. The Bessemer 10 laws of SaaS - Fall 2008 Release. For a direct, enterprise sales business model, these thresholds are likely to be around $80,000-100,000 CMRR (approx. $1-1.2M

Software Review 48

Software Review North America Europe Metrics 48

Hearpreneur

DECEMBER 15, 2017

We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering! My entire staff had been laid off due to an acquisition by an aggressive v.c.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

ConversionXL

OCTOBER 30, 2021

However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. In digital marketing, this will most likely be through search engines and social media. Social media, on the other hand, are browsing channels.

Customer 140

Customer Marketing Social Media CPA 140

VC Cafe

JANUARY 16, 2011

. - Aerotel Medical Systems is a world leading manufacturer of modular, home and mobile telecare and telemedicine solutions designed to transfer essential data over the telephone, mobile phone and the Internet. Dasur’s solution is based on a unique, patented pattern recognition engine. Allot Communications.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

VC Cafe

MARCH 27, 2022

There more than 35,000 engineers working on building it, and a strong level of passion/engagement in the communities being built around this ‘New Internet’ But with that, there are also challenges, which are less discussed. Metaverse – it has both B2B and B2C applications. Source: Calcalist ). Talent shortage.

Cofounder 179

Cofounder Venture Capital Equity 179

mashable.com

OCTOBER 5, 2012

Fake Ad Rips Internet Explorer 9 in Most Devastating Way Possible [VIDEO]. ” The name is important for discoverability , whether in Google searches (10% to 50%+ of site traffic, depending on the category), the App Store (especially painful in iOS6) and other text-based discovery channels. Subscribe to the Business channel.

Naming 84

Naming Startup Social Media RSS 84

Duct Tape Marketing

AUGUST 31, 2017

1 Because of the collective push for well-curated and highly targeted content in both B2B and B2C markets, skillful young writers have ample opportunity to break into the workforce through the art of copywriting. Copywriters today are tasked with producing fodder for a machine that’s hard to please: search engines.

Demand 47

Demand B2B Curation SEO 47