ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. What about social media support? Image source.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

JUNE 16, 2022

Create a framework or marketing playbook that outlines the required cross-selling content and offers for different segments at different points in the customer journey. The majority of these interactions are self-guided from sources including social media, syndicated content, and industry-specific resources. Conclusion.

B2B 129

B2B Email Sales Acquisition 129

Occam's Razor

SEPTEMBER 15, 2014

Here's a graph that shows how US adults consume media, it shows time in hours. To use my See-Think-Do-Care framework , mobile websites have to solve for See, Think and Do while mobile apps usually have to solve for Care. Media-Mix Modeling/Experimentation. Media-Mix Modeling/Experimentation. Tag your mobile website.

Analytics 141

Analytics Metrics Mobile DC 141

ConversionXL

AUGUST 1, 2017

Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). We can say the same thing for B2C products, for example, HeadSpace.

Customer 114

Customer Retention B2C Programming 114

ConversionXL

AUGUST 1, 2017

Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). We can say the same thing for B2C products, for example, HeadSpace.

Customer 91

Customer Retention B2C Programming 91

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Nov, 2010 The Dangers of Outsourcing Content Creation 01.

B2B 42

B2B Metrics Marketing Startup 42

ConversionXL

OCTOBER 30, 2021

The marketing and sales funnel is a time-tested framework for mapping the customer journey. For example, person #1 is searching for “the best social media software for automation.” In digital marketing, this will most likely be through search engines and social media. Social media, on the other hand, are browsing channels.

Customer 140

Customer Marketing Social Media CPA 140